morefire

Email Marketing Manager

• Strategic consulting and hands-on implementation of email marketing strategies: from newsletters and lifecycle campaigns to complex automations
• Building and optimizing lead nurturing journeys, reactivation campaigns and SaaS-specific onboarding flows
• Supporting the development and testing of email templates
• Implementation and onboarding of email and marketing automation tools
• Conducting audits and deliverability checks and deriving concrete optimization measures
• Operational campaign management including list maintenance, segmentation, send planning, A/B testing and performance measurement
• Using AI tools and automations to increase efficiency and personalize campaigns

Email Marketing, Marketing Automation Manager