Modern.ai

Creative Strategist

Modern.ai

full-time

Posted on:

Location Type: Remote

Location: United States

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About the role

  • Create 4–5 detailed creative briefs per day, outlining ad concepts, key messages, and formats for our editing team, following established internal processes.
  • Collaborate closely with editors to refine and perfect creative deliverables, ensuring each asset aligns with brand strategy and performance goals.
  • Leverage existing processes to develop briefs for data-driven iterations of winning ad creatives, driving continuous creative testing and optimization.
  • Serve as a main creative liaison to clients, ensuring clarity, alignment, and progress across all initiatives.
  • Communicate regularly with clients to share updates, secure creative approvals, and maintain transparent collaboration.
  • Deliver clear and proactive communication to internal team members to ensure tasks are completed on time and to standard.
  • Partner with Media Buyers, Growth Managers, and the Growth Director to lead internal strategy meetings, ideating new growth initiatives and performance improvements.
  • Collaborate with team members across Brand Management, Lifecycle, Influencer/Social, and Amazon departments to support integrated growth strategies.
  • Extend collaboration beyond creative strategy to coordinate full-funnel growth strategies with the broader team — ensuring alignment between media, creative, lifecycle, and conversion efforts.
  • Lead and manage ongoing video production initiatives, including building scalable processes, creating detailed shot lists, organizing shoot schedules, and coordinating with the Videographer or Production Director to execute.
  • Contribute to the development of creative and growth strategies that connect storytelling to performance outcomes.
  • Use performance data to guide creative iteration and campaign decision-making.

Requirements

  • You live and breathe TikTok and social commerce, constantly tracking shifts in how creators drive sales and influence.
  • Required: Hands-on experience managing TikTok Shop and affiliate programs (LTK, Amazon, TikTok Affiliate Center etc.).
  • 3–5+ years in influencer or social marketing at a digital agency or growth-focused brand.
  • Highly skilled in creator sourcing, outreach flows, briefing, and quality control.
  • Strong writing and communication skills with attention to detail.
  • Confident leading discussions, presenting strategies, and collaborating cross-functionally.
  • Organized, deadline-driven, and able to manage multiple initiatives simultaneously.
  • Proactive problem-solver with creativity, hustle, and a passion for performance marketing.
Benefits
  • Unlimited PTO
  • Health insurance
  • Professional development reimbursement
  • Wellness reimbursement
  • Opportunity to grow with an amazing team!
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
creative briefsdata-driven iterationsvideo productioncreator sourcingquality controlcampaign decision-makingperformance marketingsocial commerceinfluencer marketingaffiliate programs
Soft Skills
communicationcollaborationorganizationproblem-solvingattention to detailleadershipcreativitydeadline-drivenproactivestrategic thinking