
Digital & Social Growth Manager – Hands-On
MindFriend PRO
full-time
Posted on:
Location Type: Remote
Location: Philippines
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About the role
- Own and execute organic social media growth (Instagram, TikTok, YouTube)
- Build and manage Meta Ads campaigns end-to-end
- Conduct creative testing & performance optimisation
- Maintain brand identity & content direction across social channels
- Set up and validate tracking (Meta Pixel, GA4) and analytics
- Drive growth experiments & funnel optimisation
Requirements
- Proven hands-on experience managing Meta Ads
- Experience running paid campaigns on Instagram & Facebook
- Experience with TikTok and YouTube marketing
- Strong understanding of organic growth strategies
- Comfortable building and managing campaigns independently
- Strong knowledge of analytics and tracking
- Ability to structure funnels from ad → landing page → booking
- Experience reducing CAC through optimisation
- Strong understanding of short-form content dynamics
- High ownership mindset — no dependency on agencies
- **You must be able to:**
- Launch campaigns yourself
- Diagnose performance issues yourself
- Optimise creative yourself
- Analyse metrics yourself
- Improve results without needing a team
Benefits
- ✅ Stable full-time job
- ✅ Work with a global team
- ✅ Opportunity to relocate to Europe (if you want)
- ✅ Salary increases based on performance
- ✅ Equity share in the company (you become part-owner)
- ✅ Full ownership of your marketing work
- ✅ Recognition for your results and impact
- ✅ Long-term career growth
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Meta Ads managementInstagram marketingFacebook marketingTikTok marketingYouTube marketinganalyticstrackingfunnel optimisationcreative testingperformance optimisation
Soft Skills
ownership mindsetindependenceproblem diagnosiscreative optimisationmetric analysis