MindFriend PRO

Marketing Manager

MindFriend PRO

full-time

Posted on:

Location Type: Hybrid

Location: Toronto • Canada

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About the role

  • Develop and execute an omni-channel marketing roadmap that balances short-term wins (leads/sales) with long-term brand equity.
  • Manage full-funnel performance marketing (Meta, Google, LinkedIn) while simultaneously building a self-sustaining organic ecosystem.
  • Guard and evolve the Mind Friend voice and visual identity.
  • Lead our social media strategy to drive engagement, community sentiment, and viral potential.
  • Use rigorous A/B testing and data analytics to improve CAC, LTV, and ROAS.
  • From writing high-converting copy to setting up automation workflows, you are a "doer" first.

Requirements

  • 5+ years of experience across the marketing spectrum (Growth, Brand, and Social).
  • You use data to tell a story and justify your strategy.
  • You thrive in a fast-paced environment and can pivot quickly when the data tells you to.
  • You have a sharp eye for design and a "ear" for brand voice.
  • Expert-level knowledge of ad managers, analytics tools (GA4), and CRM/automation platforms.
Benefits
  • Hybrid Flexibility: The best of both worlds collaborative in-person energy and focused remote deep-work.
  • Direct Impact: No corporate red tape. Your ideas move from brainstorm to execution fast.
  • Evolutionary Pay: A salary structure that scales alongside our KPIs and your career milestones.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
A/B testingdata analyticscopywritingperformance marketinggrowth marketingbrand marketingsocial media strategycustomer acquisition cost (CAC)lifetime value (LTV)return on ad spend (ROAS)
Soft Skills
storytellingadaptabilitydesign sensibilitybrand voice awarenesscommunity engagementstrategic thinkingexecution focusfast-paced environment adaptability