Milani Cosmetics

Influencer Marketing Manager

Milani Cosmetics

full-time

Posted on:

Location Type: Hybrid

Location: Culver City • California • United States

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Salary

💰 $95,000 - $110,000 per year

About the role

  • Own and execute Milani’s end-to-end creator marketing strategy, with all creator programming managed fully in-house
  • Build and manage creator relationships, cultivating a strong, engaged community of creator brand advocates
  • Identify, recruit, contract, and manage paid creator partnerships across tiers (micro to macro), ensuring strong brand alignment and performance
  • Develop creator briefs, content guidelines, timelines, and KPIs aligned with brand and campaign objectives
  • Oversee product seeding, gifting strategies, and ongoing creator relationship management
  • Plan and execute events, dinners, and experiences designed to build long-term relationships with creators and editors
  • Track performance, analyze results, and optimize creator strategy based on insights and learnings
  • Partner cross-functionally with Brand, PR, Product Marketing, and Sales/E-commerce teams to ensure creator efforts support broader business goals
  • Serve as the primary internal lead for Milani’s PR agency, managing scope, deliverables, timelines, and performance
  • Collaborate with the PR agency to align creator, editorial, and earned media strategies
  • Act as a key thought partner for brand storytelling across creator, social, and PR channels
  • Own overall budget management across creator marketing, PR agency support, and events
  • Manage and develop one direct report, providing coaching, feedback, and growth opportunities
  • Stay current on platform trends, creator landscape shifts, and beauty culture to proactively inform strategy
  • Manage external partners with clarity, accountability, and strong relationship-building skills

Requirements

  • Bachelor’s degree in Marketing, Communications, Business, or a related field
  • Minimum 5 years of professional experience across creator/influencer marketing and PR
  • Direct experience in beauty or an adjacent category (fashion, lifestyle, wellness, etc.)
  • Proven experience managing creators, agencies, and external partners
  • Hands-on experience with influencer management & measurement platforms such as Tribe, CreatorIQ, Upfluence, Grin, or similar tools
  • Strong understanding of major social platforms, content formats, and creator ecosystems
  • Experience planning and executing events for creators, editors, or industry partners
  • Highly organized with strong project management and communication skills
  • Strategic thinker with a hands-on execution mindset
Benefits
  • Health Care Plan (Medical, Dental & Vision)
  • Retirement Plan (401k w/ Company Match)
  • Life Insurance (Basic, Voluntary & AD&D)
  • Generous Vacation Time Policy
  • Family Leave
  • Short Term & Long-Term Disability
  • Flexible Work Environment / Hybrid (Tuesday, Wednesday & Thursday required on site in Milani’s Vernon Office)
  • Dog-Friendly HQ

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
creator marketing strategycreator relationship managementevent planningbudget managementinfluencer managementperformance analysiscontent guidelines developmentKPI developmentcreator brief developmentproject management
Soft skills
relationship-buildingcommunicationstrategic thinkingcoachingfeedbackorganizationcollaborationleadershipaccountabilitycreativity
Certifications
Bachelor’s degree in MarketingBachelor’s degree in CommunicationsBachelor’s degree in Business