Michelman

Manager, Global Marketing – Flexible Packaging

Michelman

full-time

Posted on:

Location Type: Remote

Location: Ohio • United States

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Job Level

SeniorLead

About the role

  • Create the global growth strategy and lead major growth programs for the Flexible Packaging segment
  • Develop and execute business plans for target segments
  • Collaborate with the R&D/technology team to understand the unmet needs in the segment
  • Identify, quantify, and prioritize strategic market opportunities
  • Build value chain analysis, including key relational players and industry ecosystem
  • Conduct primary market research and insights through VOC collection
  • Evaluate opportunities driven by market needs and translate them into product concept proposals
  • Identify and engage key buying influencers in target markets working with sales and business development

Requirements

  • Bachelor’s degree from an accredited university in Science, Engineering or Business with relevant industry experience
  • Advanced business degree preferred
  • Minimum 10 years of experience in flexible packaging markets
  • 5 years B2B marketing experience in the chemicals supply chain industry with notable progression of responsibilities
  • Proven ability to develop and deliver strategic business plans including analysis and quantification of potential and addressable markets
  • Proven track record of launching new growth programs and delivering results
  • Strong network of contacts in the flexible packaging industry.
Benefits
  • Flexible work arrangements
  • Professional development opportunities
  • Excellent salary, incentive and benefits package
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
business plansmarket researchvalue chain analysisproduct concept proposalsVOC collectionstrategic market opportunitiesB2B marketinggrowth programsquantification of marketsflexible packaging
Soft Skills
collaborationstrategic thinkingnetworkingleadershipcommunication
Certifications
Bachelor’s degreeAdvanced business degree