Mesa Laboratories, Inc.

Sales

• Drive and execute the company’s sales strategy through strategic channel partners, including distributors, resellers, and system integrators
• Cultivate relationships with key channel partners and generate new business opportunities
• Enable partners to sell, support, and service the company’s products and services
• Manage complex, high-value channel relationships and strategic initiatives
• Develop account plans aligned with corporate goals and maximize sales opportunities
• Identify, recruit, onboard, train, and enable new channel partners
• Set partner sales targets and quotas with senior management and coach partners to meet objectives
• Lead partner training sessions and workshops
• Provide sales enablement resources, CRM, proposal, marketing, and product-demo support
• Conduct joint sales calls, customer meetings, and product demonstrations
• Support negotiations and deal closing
• Manage partner sales pipelines, forecasts, activities, and performance
• Track and analyze sales activities and partner performance using CRM and other tools
• Collaborate on partner incentive programs
• Collaborate with marketing, product management, and sales teams on campaigns, promotions, and product launches
• Report channel performance, market conditions, strategy effectiveness, challenges, and successes to senior management and stakeholders
• Resolve partner conflicts and challenges
• Monitor market trends, industry developments, competitor activities, and customer needs
• Provide competitive and market feedback to product management and marketing teams
• Ensure customer satisfaction during sales and post-sales processes
• Collect and provide partner and customer feedback to internal teams

Senior Channel Sales Manager