Product Marketer
MedScout
full-time
Posted on:
Location Type: Remote
Location: United States
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About the role
- Own the cadence of getting product updates to the sales team and customers. When something ships, people know what it is, why it matters, and how to talk about it.
- Build and maintain the tools our GTM teams use daily - decks, use case documentation, and competitive positioning materials. Focus on how MedScout drives value for customers and lead with that story.
- Ensure customers understand new capabilities and how to get value from them. Partner with Customer Success on what customers need to hear and when.
- Stay locked in with what's happening in the market - customer needs, competitor activity, and how other companies are enabling sales and marketing strategies. Bring that insight to the product roadmap and clearly articulate the why.
- Create content our audience cares about deeply, supporting a broader content strategy across both the top and middle of the funnel. Use case stories, data, trend analysis, and market signals that provide real value to the reader.
- Capture wins and turn them into usable assets. Work with Customer Success to identify stories worth telling. Document outcomes and impact.
- Contribute market and customer perspective to pricing and packaging decisions as MedScout evolves its offerings.
- Serve as connective tissue across Growth, Sales, and Customer Success - ensuring messages and brand experiences are consistent.
- Significant focus on MedScout's core product areas, which are evolving quickly and need consistent enablement and GTM attention.
Requirements
- Vertical, sales-led motion: You’ve worked in vertical software at the mid-market or enterprise level, and have expertise in high release velocity.
- Product marketing fundamentals: You know how to translate features into value, build effective materials, and enable a sales team. You've done this before.
- Strong synthesis ability: You can take complex information and get to the "so-what" quickly. Your materials are clear, not cluttered.
- High empathy and customer orientation: You want to understand the actual people using MedScout - not just personas on a slide.
- Scrappy: Can build on your own when you have a vision. Won't always put off what's important while waiting for resources or approval. You're comfortable with ambiguity and can move fast without perfect information.
- Clear communicator: Can articulate the why behind decisions and why it matters to our audience. Can follow the through line from feature to customer value and outcomes.
- Product feedback mindset: Sees the connection between market insight and product direction. Proactively surfaces what matters for the roadmap.
- Nice to Have: Medical device or healthcare industry experience.
Benefits
- A competitive market salary.
- An attractive equity package. You'll truly feel like an owner of this company.
- Your voice will be heard. We value your ideas and will give you the chance to see them come to life.
- Regular team meet-ups and multiple offsites per year with the entire MedScout team!
- A generous budget for learning and development + any tools you need to be more effective.
- Comprehensive health, dental, and vision insurance.
- Your voice will be valued. You will hear, “Yes, let’s do that!” and then have the opportunity to execute your ideas successfully.
- An office in a great spot in East Austin that you’re welcome to enjoy if you’re based here.
- No vacation policy. Take as much time off as you need (before you need it).
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
product marketingcontent creationcompetitive positioningdata analysistrend analysispricing strategysales enablementvertical software expertisehigh release velocity
Soft Skills
strong synthesis abilityhigh empathycustomer orientationscrappyclear communicatorproactive mindset