Maxsearch

Manager

• Define and execute the strategic Marketing and Sales plan for the Pet line.
• Manage revenue exceeding BRL 100 million per year.
• Prepare sales forecasts and investment plans by product.
• Develop pricing strategies by channel, ensuring competitiveness and compliance.
• Develop and implement commercial campaigns and digital marketing initiatives.
• Lead business plans with major retail chains and key accounts.
• Conduct market analyses and audits to define strategies.
• Manage the launch pipeline and portfolio evolution.
• Coordinate with areas such as Development, Regulatory, Production Planning and Control (PCP), Manufacturing, and Procurement.
• Control the marketing budget and the ROI of initiatives.

Product Manager, Senior