Maxio

Digital Marketing

• Digital Strategy Execution Lead and optimize paid digital marketing campaigns (LinkedIn, Google Ads, display, retargeting, content syndication, etc.) to drive qualified pipeline.
• Website Performance & Experimentation Lead site testing and optimization initiatives: plan, execute, and analyze A/B and multivariate tests to improve conversion across the funnel.
• Campaign Analytics & Optimization Continuously assess and improve media efficiency, lead quality, CPL, and conversion rates through reporting and analysis.
• Collaboration and Influence Work closely with Campaigns, Content Marketing, and Product Marketing to align digital efforts with key GTM initiatives.

Demand Generation, Digital Marketing Manager

Implementation Specialist

• Act as a hands-on, consultative onboarding specialist to guide new customers from contract signature to fully-functioning through operational set up and historical data completion
• Provides technical expertise across projects managed by other members of our professional services Team specifically for complex API usage and technical assistance with custom coding and scripting.
• Shepherd new Customers through training, account configuration, and deriving solutions to complex issues relating to optimizing their financial operations and workflow across multiple systems
• Act as a data expert to help clients migrate their historical data from disparate systems into MAXIO by digging deeply into their historical transactions, manipulating the data, and preparing it for use in the MAXIO platform
• Act as a reporting & analytics expert to create financial clarity for customers, guiding them in analyzing the performance of their business
• Work comfortably and credibly with dynamic CEOs, CFOs, and accounting staff in high growth, emerging SaaS businesses
• Provide MAXIO product expertise across the following areas: subscription analytics, revenue recognition accounting, invoicing processes and payments processes.
• Help customers achieve their desired business outcomes while also driving customer accountability to complete onboarding projects in a timely manner
• Establish new customers as passionate champions for MAXIO because of their satisfaction with our product, processes and people
• Collaborate with management to refine onboarding processes
• Strive to continuously improve skills and demonstrate a willingness to learn and establish best practices.

Implementation Consultant – Technical

Marketing

• Identify satisfied customers for participation in case studies, testimonials, reviews, and speaking opportunities.
• Maintain the customer reference database including advocate status, use cases, and product details.
• Coordinate requests for G2 reviews and track participation and outcomes.
• Support the growth and organization of the customer advocacy pipeline.
• Work with Customer Success Managers and Account Managers to identify customers with strong results or notable use cases.
• Coordinate interviews and scheduling for case studies and customer spotlights.
• Collaborate with Product Marketing and Content teams to support the development of written and video customer stories.
• Manage customer approvals and track the performance of published content.
• Assist in drafting and sending customer newsletters, product updates, event communications, and related outreach.
• Coordinate webinar logistics including invitations, registrations, reminders, and follow-up.
• Support engagement within the Maxio Customer Community Slack channel.
• Maintain dashboards and reports related to customer advocacy, NPS themes, review volume, and content performance.
• Track metrics for program effectiveness including open rates, event registrations, referrals, and story engagement.
• Organize internal documentation such as content calendars, contact lists, and process documents.
• Provide project coordination support for Customer Success and Marketing initiatives.

Customer Marketing Manager

• Act as a hands-on, consultative onboarding specialist to guide new customers from contract signature to fully-functioning through operational set up and historical data completion
• Shepherd new Customers through training, account configuration, and deriving solutions to complex issues relating to optimizing their financial operations and workflow across multiple systems
• Act as a data expert to help clients migrate their historical data from disparate systems into Maxio by digging deeply into their historical transactions, manipulating the data, and preparing it for use in the Maxio platform
• Act as a reporting & analytics expert to create financial clarity for customers, guiding them in analyzing the performance of their business
• Work comfortably and credibly with dynamic CEOs, CFOs, and accounting staff in high growth, emerging SaaS businesses
• Provide Maxio product expertise across the following areas: subscription analytics, revenue recognition accounting, invoicing processes and payments processes.
• Help customers achieve their desired business outcomes while also driving customer accountability to complete onboarding projects in a timely manner
• Establish new customers as passionate champions for Maxio because of their satisfaction with our product, processes and people
• Strive to continuously improve skills and demonstrate a willingness to learn and establish best practices