Materna Virtual Solution GmbH

Product Marketing Manager – Go-to-Market, Part-time (20 hrs/week)

Materna Virtual Solution GmbH

part-time

Posted on:

Location Type: Remote

Location: Germany

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About the role

  • Central role in marketing our products
  • Develop targeted content
  • Support product launches
  • Ensure consistent and compelling communication across all marketing and sales channels
  • Implement go-to-market and product marketing strategies
  • Create clear, audience-specific messaging for market positioning
  • Produce a wide range of sales and marketing materials
  • Plan, create and edit content for various channels
  • Work closely with product management, sales and marketing

Requirements

  • Degree in Marketing, Business Administration, Media or Communication Studies, Media Management, Online Marketing, Business Informatics, or a comparable qualification
  • Several years of professional experience in product marketing or B2B marketing, ideally in the context of complex software or IT solutions
  • Strong technical understanding to present complex products clearly and appropriately for target audiences
  • Experience in the visual presentation of product information
  • Fluent German (at least C1) and very good English skills, both written and spoken
Benefits
  • Market-based compensation
  • Additional vacation days
  • EGYM Wellpass
  • JobRad (company bike program)
  • Coffee and soft drinks
  • Fresh fruit
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
product marketingB2B marketingcontent creationmarket positioningvisual presentationcommunication strategiesgo-to-market strategiessales materials productionaudience-specific messagingtechnical understanding
Soft Skills
communicationcollaborationorganizational skillscreativityattention to detailstrategic thinkingadaptabilityproblem-solvingtime managementinterpersonal skills
Certifications
degree in Marketingdegree in Business Administrationdegree in Media Studiesdegree in Communication Studiesdegree in Media Managementdegree in Online Marketingdegree in Business Informatics