LTSS Service Care Manager – Behavioral Health
Centene Corporation
Retail Search Manager
Mars United Commerce
full-time
Posted on:
Location Type: Hybrid
Location: Dallas • Texas • 🇺🇸 United States
Visit company websiteSalary
💰 $73,910 - $116,380 per year
Job Level
Mid-LevelSenior
About the role
- Build and flawlessly execute best-in-class retail media campaigns across search.
- Own hands-to-keyboard set-up, management, optimization and reporting of retail search.
- Develop and collaborate on keyword, ad group, audience and targeting strategy, and refine overall activation plan based on client objectives and vendor/platform capabilities.
- Manage continuous improvement of daily and weekly optimizations across a variety of platforms and clients.
- Create and share presentations highlighting the campaign set-up and final plan with internal teams and clients.
- Support with developing retail strategy, client media mix, and budget allocations.
- Have clear understanding of campaign set-up, performance and reporting structure, and clearly set and communicate performance expectations with internal and external teams.
- Help manage team workflow, training, and internal project reviews.
- Report back on campaign performance.
- Collaborate with vendor and team to provide campaign data, insights and strategic recommendations based on client objectives, media strategy and results.
Requirements
- 5+ years of experience in retail search space
- Confident presenter and clear, persuasive communicator (verbal and written) of complicated information.
- Doer (v. a talker) with a “roll up your sleeves and figure it out” mentality.
- Exceptional Excel skills are necessary (Pivot Tables, Vlookups, etc)
- Google Suite Experience (Google Sheets, Docs, Slides)
- Must have hands-on-keyboard media buying experience, including actively building and implementing keyword, ad group, audience & targeting strategies in-platform; real-time bidding expertise; proactive campaign monitoring; optimization; and results-based reporting.
- Retail media buying experience on Amazon and one or more of the following platforms is required – Walmart, Criteo, Citrus Ads, Kroger/Promote IQ, Instacart
- Google SEM or similar experience is a plus, but not required.
- Strong attention to detail and talented multi-tasker with an ability to organize and prioritize workload to manage timelines, budgets and deliverables for self, client, vendor and internal team.
- Ambitious self-starter who takes ownership of and great pride in his/her work.
- Passion for and strong knowledge of all elements of the retail and omnichannel media landscape.
- Creative and strategic thinker who gets excited about taking on and solving complex challenges.
- Collaborative team player and great listener, but unafraid to challenge peers or clients when necessary in order to achieve the best results for the project.
Benefits
- comprehensive group health plans
- parental leave program that includes paid maternity and paternity benefits for pregnancy, adoption and surrogacy
- flexible paid time off
- broad and confidential employee assistance program
- ongoing wellness support initiatives
- trusted financial health advice and guidance
- promotion of education through tuition support and assistance
- flexible and supportive work environment and culture
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
media buyingkeyword strategyad group strategyaudience targetingreal-time biddingcampaign optimizationresults-based reportingExcelGoogle SheetsGoogle Docs
Soft skills
clear communicationpersuasive communicationattention to detailmulti-taskingorganizational skillsownershipcreativitystrategic thinkingcollaborationproblem-solving
