Design and implement a foundational framework for campaign performance tracking, including standardized templates, KPIs, and measurement methodologies
Develop and maintain internal dashboards to monitor campaign performance, identify optimization opportunities, and provide actionable insights to stakeholders
Partner with marketing teams to ensure consistent reporting and alignment with business objectives
Lead and support budget planning and management across multiple cost centers
Build and maintain monthly, quarterly, and annual budget documents that align with invoicing and accrual processes
Collaborate with Finance and Marketing leadership to ensure accurate forecasting, expense tracking, and timely reporting
Establish processes and best practices to ensure efficiency and scalability in marketing workflows
Act as a liaison between marketing, finance, and analytics teams to streamline reporting and improve data integrity
Drive continuous improvement initiatives to enhance reporting accuracy and overall effectiveness.

Requirements

Bachelor’s degree in Marketing, Business, Finance, or related field; MBA or equivalent experience is an asset
5+ years in marketing operations, analytics, or data insights role
Proven track record in building dashboards, campaign measurement frameworks, and managing budgets
Proven ability to work closely with Finance and Accounts Payable teams to ensure timely invoice processing and accurate expense coding
Experience acting as a liaison between marketing and finance for budget approvals and variance explanations
Experience in marketing budget tracking and management
Strong analytical and problem-solving abilities
Financial Acumen: Strong understanding of P&L statements, accrual accounting, and cost center management
Process Management: Skilled in creating repeatable processes for monthly close, accruals, and reforecasting
Proficiency in data visualization tools (e.g., Power BI, Tableau) and Excel
Experience with Smartsheet, Domo, and Adobe Analytics for project management, reporting, and performance analysis
Excellent communication and stakeholder management skills
Detail-oriented with a focus on accuracy and process improvement.

Benefits

health, dental, mental health, vision, short- and long-term disability, life and AD&D insurance coverage
adoption/surrogacy and wellness benefits
employee/family assistance plans
various retirement savings plans (including pension and a global share ownership plan with employer matching contributions)
financial education and counseling resources
generous paid time off program including holidays, vacation, personal, and sick days
full range of statutory leaves of absence

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills

campaign performance trackingbudget managementdashboard developmentKPI measurementdata analysisfinancial forecastingexpense trackingaccrual accountingprocess managementdata visualization

Soft skills

analytical abilitiesproblem-solvingcommunication skillsstakeholder managementdetail-orientedcollaborationleadershipcontinuous improvementorganizational skillsefficiency

Certifications

Bachelor’s degree in MarketingBachelor’s degree in BusinessBachelor’s degree in FinanceMBA