Senior Paid Social Media Manager – All Genders
mammaly | B Corp
full-time
Posted on:
Location Type: Hybrid
Location: Berlin • Germany
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Job Level
About the role
- Independently scale and manage our paid social campaigns on Meta with a focus on new customer acquisition for mammaly
- Continuously optimize the entire funnel — from ad click through landing page to checkout — based on data-driven learnings
- Develop, test, and optimize high-performance creatives (especially video & UGC)
- Work closely with the Creative & Content team, direct response copywriters, and CRO specialists
- Conduct competitive market and creative analyses, benchmarking, and trend research
Requirements
- At least 3 years of hands-on experience in paid social advertising (Meta)
- Expertise in direct response marketing for D2C subscriptions or e-commerce
- Very strong analytical skills and confident handling of performance data (e.g., CAC, ROAS, LTV)
- Experience in conceptualizing and producing performance creatives (video & UGC)
- Ability to work efficiently with the creative team and designers
- Proactive, solution-oriented, and independent working style
- Team-oriented with clear, transparent communication
- Fluent in German and English
Benefits
- 100% flexible workday
- Home office equipment provided
- Choice of Mac or Windows setup
- Option to work remotely or from the Berlin office
- Free snacks, coffee, tea, fresh fruit, and breakfast cereals
- 75% employee discount on orders up to a value of €100 per month
- Occupational pension (BAV), company health insurance (BKV), and much more
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
paid social advertisingdirect response marketingperformance data analysisperformance creatives productionvideo productionUGC productiondata-driven optimizationcustomer acquisition strategiesfunnel optimizationbenchmarking
Soft skills
analytical skillsproactive working stylesolution-orientedteam-orientedclear communicationindependent workingcollaborationcreativityefficiencytransparency