Magnet Forensics

Marketing Manager – 18 Month Contract Opportunity

Magnet Forensics

contract

Posted on:

Location Type: Hybrid

Location: WaterlooCanada

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Salary

💰 CA$72,000 - CA$87,600 per year

About the role

  • Manage multiple projects simultaneously across different stakeholders, with the ability to prioritize workload, and drive initiatives to completion;
  • Plan, coordinate, and execute the go-to-market for lead generating campaigns, product launches and programs (cross-sell & growth) including tracking and reporting on results;
  • Oversee all stages of the global webinar program, including managing topic development and speaker sourcing (through team collaboration) and promotional plan (email, social, and paid digital);
  • Responsible for liaising with the Training team to bring forward cross-functional opportunities, generate upsell and cross-sell pipeline, while also supporting training go-to-market initiatives;
  • Lead or support ad hoc projects, including special initiatives, workflow improvements, technology enhancements, as needed;
  • Project manage GTM for content creation across various formats including case studies, whitepapers, and video production;
  • Leverage marketing tech stack to support multi-channel ABM campaigns including email, digital programming, custom chat bots, and events; present program details and performance results to Sales and Marketing teams;
  • Responsible for identifying and implementing optimizations across processes, as observed;
  • Define and track key metrics and deliver reporting and analytics for above marketing programs;
  • Provide budget support to vertical leads, including tracking, forecasting, and reporting on program spend;
  • Manage external marketing vendors as required.

Requirements

  • Bachelor’s Degree in Business or Commerce, or equivalent experience;
  • 4-6 years of experience in marketing program management, channel marketing, B2B or B2G marketing;
  • Experience with managing external vendors/agencies;
  • Experience in managing complicated and time sensitive projects;
  • Interest and desire to learn and adapt to new technologies;
  • Ability to creatively problem solve;
  • Self-starter and driven to succeed;
  • Strong communication and presentation skills;
  • Analytical with strong attention to detail.
Benefits
  • Generous time off policies
  • Competitive compensation
  • Volunteer opportunities
  • Reward and recognition programs
  • Employee committees & resource groups
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
project managementmarketing program managementB2B marketingB2G marketinganalyticsbudget trackingcampaign managementcontent creationlead generationcross-functional collaboration
Soft Skills
communicationpresentationproblem solvingself-starteradaptabilityattention to detailorganizational skillsprioritizationinitiativecollaboration