Assistant Brand Manager
LUXASIA
full-time
Posted on:
Location Type: Hybrid
Location: Ho Chi Minh City • Vietnam
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About the role
- Work closely with Brand Manager/ Business Manager to develop annual marketing calendar with full marketing activities and budget spend
- Plan and coordinate with Marketing team to execute marketing activities: product launches, events, outpost animation, in-store animation,…
- Liaise with principal for execution of branding/ marketing activities.
- Assist on monthly budget tracking
- Ensure and maximize monthly product exposure on both digital & print media channel
- Prepare monthly in-store promotion scheme and coordinate with MKT & Retail Ops for execution to make sure that every counter understand well and have enough stocks to apply the promotion.
- Apply for promotion license & communicate with retailers about the program
- Prepare monthly marketing activities report.
- Follow and execute visual merchandising guidelines from principals at all counters to make sure that all visuals are all in usage right
- Prepare for new counter set up (if any)
- Accountable for brands’ inventory levels, stock forecasting for existing & new products, stock management to ensure all POS are well stocked, no potential loss of sales and maintain healthy inventory turnover ratio
- Complete all necessary reports timely.
- Assist logistic team in custom clearance process by providing related documents.
- Take lead in prepare legal documents for product notification
- Work with local suppliers to produce POSM: blotter card, paper bag, voucher
- Arrange all payment requests for brand spending
Requirements
- Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
- 2–4 years of relevant experience in marketing, brand management, merchandising, or retail operations (experience in beauty, or luxury retail is a strong advantage).
- Solid understanding of brand management, campaign execution, and budget tracking.
- Hands-on experience in coordinating product launches, promotions, in-store activations, and events.
- Experience in inventory management, stock forecasting.
Benefits
- As company's policy
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
budget trackinginventory managementstock forecastingcampaign executionproduct launchespromotionsin-store activationsevent coordinationvisual merchandisingreport preparation
Soft skills
communicationcoordinationleadershiporganizational skillsinterpersonal skills
Certifications
Bachelor’s degree in MarketingBachelor’s degree in Business AdministrationBachelor’s degree in Communications