
GTM Systems – Automation Manager
Lucid Software
full-time
Posted on:
Location Type: Remote
Location: United States
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Tech Stack
About the role
- Design and implement scalable automation logic across the full funnel, identifying operational bottlenecks and delivering technical solutions that improve GTM efficiency and reliability
- Ensure reliable end-to-end data synchronization across the GTM stack, maintaining data quality and minimizing operational risk through well-managed integrations and data pipelines
- Orchestrate multi-step data enrichment and transformation workflows using platforms such as Clay, Workato, or Zapier to source, enrich, validate, and activate data across systems
- Create, refine, and maintain automated engagement sequences that trigger email, call, and social outreach based on behaviors, lifecycle stages, or data changes
- Build, update, and maintain dashboards and reporting systems that measure funnel performance, campaign effectiveness, and other key metrics
- Help evaluate, implement, and optimize GTM technologies, including AI and emerging tools for lead research, enrichment, personalization, and workflow optimization
- Partner cross-functionally with Business Systems, GTM Operations, Analytics, and other stakeholders to define scalable processes, maintain documentation, ensure system alignment, and uphold data governance and privacy standards
Requirements
- 5+ years of experience designing and implementing automated GTM systems, including data enrichment, transformation, lifecycle automation, and cross-platform integrations across marketing and sales technologies
- Technical knowledge and experience with these types of platforms:
- Marketing automation (Marketo, Iterable, Customer.io)
- CRM (Salesforce, Hubspot)
- AI and workflow automation (Workato, Hightouch, Zapier, Clay)
- Sales engagement (Salesloft, Gong, Outreach)
- Enrichment (Clay, ZoomInfo, Apollo)
- Hands-on experience supporting and scaling outbound GTM campaigns, including list building, enrichment, segmentation, routing, and activation across sales and marketing systems
- Proven team player and collaborator with the ability to work effectively with both technical and non-technical partners
- Strong written and verbal communication skills, organization, and attention to detail
- Comfortable working in a fast-paced, dynamic environment
- Natural problem solver and a quick learner with a builder mindset
- Experience working at a product-led company or marketing operations/revenue technology agency (Preferred)
- Exposure to multiple GTM motions is a plus (Preferred)
Benefits
- Health insurance
- 401(k) matching
- Flexible work arrangements
- Professional development opportunities
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
automation logicdata synchronizationdata enrichmentdata transformationlifecycle automationcross-platform integrationscampaign effectiveness measurementdata governancedata pipelinesGTM systems
Soft Skills
collaborationcommunicationorganizationattention to detailproblem solvingquick learningbuilder mindsetteam player