LPL Financial

Marketing Consultant

LPL Financial

full-time

Posted on:

Location Type: Hybrid

Location: San Diego • California • North Carolina • United States

Visit company website

Explore more

✨ AI Apply
Apply

Salary

💰 $61,993 - $103,322 per year

About the role

  • Support LPL advisors via phone and email
  • Curate and implement digital marketing editorial calendars for each advisor's blog, e-newsletter, email campaigns, digital ads, and social media platforms month-over-month to align with the advisor overarching goals
  • Generate an evaluation to consistently maintain each advisor’s website and blog to enhance as needed
  • Implement lead generation, niche prospecting processes, and workflow for implementations to each advisor and their practice to drive business growth for both LPL Financial and the advisors
  • Establish and measure ROI and KPIs such as email CTR, social media engagement, and website traffic
  • Learn and produce each advisor’s marketing plan based on advisor preferences
  • Schedule and host regular weekly or bi-weekly discussions with the advisors
  • Collaborate with the advisor’s office staff to ensure cohesive messaging and communications
  • Collaborate with compliance to ensure the content, brand, and messaging are approved
  • Conduct market research and share discoveries with each advisor
  • Work as a liaison to digital vendors
  • Work with LPL's current tools to integrate them into the overarching plan
  • Provide feedback and program enhancements from the advisors

Requirements

  • 1-3 years of experience in marketing and digital marketing required
  • Understanding of e-commerce, PPC, SEO & SEM
  • Knowledge of CRM, inbound marketing tools, and web management
  • Working knowledge of web design principles, best practices, and content management platforms
Benefits
  • 📊 Check your resume score for this job Improve your chances of getting an interview by checking your resume score before you apply. Check Resume Score
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
digital marketinglead generationniche prospectingROI measurementKPI analysismarket researchweb managemente-commercePPCSEO
Soft Skills
communicationcollaborationorganizational skillsproblem-solvingadaptabilityinterpersonal skillstime managementcustomer serviceteamworkpresentation skills