Logitech

Marketing Manager, Education Industry

Logitech

full-time

Posted on:

Location Type: Hybrid

Location: San Jose • California • Florida • United States

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Salary

💰 $130,000 - $236,000 per year

About the role

  • create marketing strategies and campaigns to deepen customer penetration with educational institutions (K12 schools/districts and higher education institutions)
  • provide deep insights into the target IT decision maker buyer and influencer audiences, buying process and considerations
  • craft compelling marketing content and collateral such as thought leadership white papers and product datasheets
  • develop impactful programs for key partners in collaboration with colleagues in channel marketing and sales
  • identify and engage with key industry and alliances partners and influencer communities
  • monitor and analyze performance across campaigns to drive continuous improvement in marketing efforts

Requirements

  • Exceptional experience in relevant B2B vertical marketing in the technology sector
  • Deep understanding of and experience marketing to the education IT decision-maker buyer audience (K12 schools/districts and higher education)
  • Channel marketing experience
  • Team/interpersonal: ability to lead, collaborate, and influence across functions and groups in a complex, growing organization and with external agencies and partners
  • Ability to translate insights into impact: build plans, identify and execute the highest impact ideas and tactics to achieve business objectives
  • Communication: excellent writing, editing, presentation and public speaking skills
  • Strong analytical skills
  • Track record of delivering exceptional business results
  • Willingness to travel up to 15%
  • Bachelor’s degree or relevant industry experience preferred
Benefits
  • comprehensive and competitive benefits packages
  • flexible work arrangements
  • wellness programs
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
B2B marketingchannel marketingmarketing strategiesmarketing campaignscontent creationperformance analysisdata analysisthought leadershipcollateral developmentimpactful program development
Soft Skills
leadershipcollaborationinfluencecommunicationwritingeditingpresentationpublic speakinganalytical skillsability to translate insights into impact