Lloyds Banking Group

Assistant Marketing Manager – Homes and Transport Intermediaries

Lloyds Banking Group

full-time

Posted on:

Location Type: Hybrid

Location: Bristol • United Kingdom

Visit company website

Explore more

✨ AI Apply
Apply

Salary

💰 £39,825 - £44,250 per year

About the role

  • Support the implementation of the intermediaries marketing plan by working in active partnership with key partners across the business to deliver Thought Leadership activity aligned to the Full Funnel plan.
  • Work with national account managers to develop marketing plans and activity for our key accounts for 2026.
  • Support the sponsorship and execution of Black Horse events.
  • Monitor campaign performance and analyse reports to identify T&L opportunities & upward & downward trends to inform in year plan adjustments.
  • Stay updated on marketing trends, constantly experiment with new routes to market, and consistently understand and bring to bear new data & technology.
  • Maintain high standards of execution across all campaign work to ensure we deliver against target outcomes.
  • Demonstrate a culture of strong collaboration, communication, and focus to enable pace of change and transformation.

Requirements

  • Full Funnel Marketing Planning & Execution – Experience designing and delivering successful marketing plans across the funnel, engaging brokers and dealers, and deepening relationships through thought leadership content and intermediary campaigns.
  • Experience developing cross-channel marketing activations powered by clear insight and analytical rigour.
  • Agile Models of Operating and Fast Paced – Supports agile methods and actively collaborates, linking across various teams and subject areas.
  • Control Management – Experience managing budgets, workflows, projects, and risks associated with marketing plans. This includes adhering to accurate budget management and showing the work in workflow tools like Workfront.
  • Commercial Competence – Utilizes marketplace knowledge and a network across the business to make informed marketing decisions for the business area of alignment. Applies knowledge and using data to optimise activity.
Benefits
  • A generous pension contribution of up to 15%
  • An annual performance related bonus
  • Share schemes including free shares
  • Benefits you can adapt to your lifestyle, such as discounted shopping
  • 28 days’ holiday, with bank holidays on top
  • A range of wellbeing initiatives and generous parental leave policies
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
Full Funnel Marketing PlanningCross-channel Marketing ActivationsAnalytical RigourBudget ManagementProject ManagementRisk ManagementAgile MethodologiesCampaign Performance MonitoringData AnalysisThought Leadership Content Development
Soft Skills
CollaborationCommunicationFocusAdaptabilityCreativityStrategic ThinkingRelationship BuildingProblem SolvingAttention to DetailPace of Change Management