Lloyds Banking Group

Customer Retention Manager – Transport

Lloyds Banking Group

full-time

Posted on:

Location Type: Hybrid

Location: Newport • United Kingdom

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Salary

💰 £59,850 - £66,500 per year

About the role

  • Support the Retention Strategy and implement and manage a breadth of initiatives including B2C marketing activity, dealer training, retention toolkits and loyalty incentives and propositions.
  • Manage and drive innovation with existing retention suppliers, managing day to day relationship as well as monthly and quarterly review meetings.
  • Produce best practice activities for internal Account Managers and also external Dealers and partners, which could include newsletters, training modules, contact strategies.
  • Own retention performance including reports and insights to influence and drive existing customers staying within Transport and the wide group.
  • Coordinate the integration and opportunities of retention into new technologies to enhance easy and seamless customer and retailer retention journeys.
  • Research competitors and industry trends to keep the business at the forefront of retention and best practice for serving and retaining our existing customers.
  • Champion customer-centric thinking and challenge the status quo to drive continuous improvement.
  • Raise awareness of retention with Transport and beyond, showcasing opportunities, insight, training and knowledge sharing across teams and partners.
  • Travel to Retention suppliers, Dealers and a range of LBG offices on a regular basis to build relationships.

Requirements

  • Experience with delivering customer retention initiatives in financial services or automotive sectors.
  • Tried problem-solving abilities and strong analytical skills.
  • Experience in motor finance or automotive environments.
  • Ability to lead partners and inspire change.
  • Understanding of B2B partnerships and dealer operations.
  • Ability to work collaboratively across departments and with external partners and suppliers.
  • Knowledge of technologies and regulatory frameworks.
  • Desirable: Experience in marketing either B2B or B2C.
  • Strong data visualisation and reporting skills.
  • Awareness of compliance, data protection, and industry regulations.
Benefits
  • A generous pension contribution of up to 15%
  • An annual bonus award, subject to Group performance
  • Share schemes including free shares
  • Benefits you can adapt to your lifestyle, such as discounted shopping
  • 30 days’ holiday, with bank holidays on top
  • A range of wellbeing initiatives and generous parental leave policies
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
customer retention initiativesdata visualizationreportinganalytical skillsproblem-solvingB2B marketingB2C marketingdealer operationsfinancial servicesmotor finance
Soft Skills
leadershipcollaborationinspiring changecustomer-centric thinkingcontinuous improvementrelationship buildingcommunicationtraininginsight sharingstrategic thinking