
Digital Support Specialist
Lithia
full-time
Posted on:
Location Type: Remote
Location: United States
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Salary
💰 $60,000 - $85,000 per year
Tech Stack
About the role
- Manage and maintain the GreenCars content roadmap to ensure content stays accurate, timely, and relevant
- Research SEO keywords, competitor activity, and market trends to guide content planning
- Create, edit, and optimize digital content to drive organic traffic and audience engagement
- Support production of articles, guides, videos, newsletters, and campaign content
- Maintain CMS organization and ensure consistent brand messaging across platforms
- Translate EV and hybrid topics into clear, consumer-friendly education content
- Support conversion funnels and key digital tools with strategic content
- Monitor performance metrics and adjust content strategy based on insights and analytics
- Support YouTube channel growth through scripting, optimization, and content coordination
- Collaborate cross-functionally with social, marketing, creative, and external partners
- Assist with content needs for events, activations, and other marketing initiatives
Requirements
- Strong attention to detail and ability to manage multiple priorities
- Excellent written and verbal communication skills
- Strong time management skills and sense of urgency in a deadline-driven environment
- Ability to think critically, solve problems, and adapt quickly in a fast-paced setting
- Experience working with CMS platforms and managing digital content updates
- Familiarity with SEO best practices and digital performance tracking
- Working knowledge of Google Analytics, UTM tracking, and basic reporting
- Experience using Adobe Creative Suite (Photoshop, InDesign, Illustrator, Dreamweaver)
- Knowledge of Salesforce Marketing Cloud or similar email/digital marketing tools preferred
- 1–2 years of experience in web support, content support, or a related field preferred
Benefits
- Competitive pay
- Medical, Dental and Vision Plans
- Paid Holidays & PTO
- Short and Long-Term Disability
- Paid Life Insurance
- 401(k) Retirement Plan
- Employee Stock Purchase Plan
- Lithia Learning Center
- Vehicle Purchase Discounts
- Wellness Programs
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
SEOdigital content creationcontent optimizationperformance metrics analysiscontent strategyscriptingcontent coordinationdigital marketingreporting
Soft Skills
attention to detailtime managementcommunicationcritical thinkingproblem-solvingadaptabilitycollaboration