Lithia & Driveway

Senior Manager, Retail Marketing Operations

Lithia & Driveway

full-time

Posted on:

Location Type: Hybrid

Location: Grapevine • Florida • Texas • United States

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Salary

💰 $115,000 - $165,000 per year

Job Level

Senior

About the role

  • Lead, coach, and develop a regional team of up to 10 Retail Marketing Operations Managers and Project Managers
  • Drive regional performance across customer loyalty, satisfaction, sales, aftersales growth, and profitability
  • Own the effectiveness of marketing initiatives as reflected in key company metrics
  • Design and execute marketing strategies that strengthen long-term customer relationships
  • Build and maintain strong OEM relationships at both regional and national levels
  • Guide teams using customer insights, analytics, and market intelligence
  • Partner with LAD Marketing teams and external agencies to develop impactful, customer-focused campaigns
  • Monitor market conditions and industry trends to continuously improve strategies

Requirements

  • Bachelor’s degree in Marketing, Business, Communications, Advertising, or equivalent experience
  • Strong knowledge of automotive retail, dealership operations, and automotive marketing
  • Experience with Google Analytics, CRM platforms, and Microsoft Office Suite
  • Proven ability to analyze data and measure marketing ROI
  • Strong organizational skills with exceptional attention to detail
  • Ability to manage multiple priorities in a fast-paced environment
Benefits
  • Medical, Dental and Vision Plans
  • Paid Holidays & PTO
  • Short and Long-Term Disability
  • Paid Life Insurance
  • 401(k) Retirement Plan
  • Employee Stock Purchase Plan
  • Lithia Learning Center
  • Vehicle Purchase Discounts
  • Wellness Programs

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
marketing strategiescustomer insightsanalyticsdata analysismarketing ROIcustomer loyaltysales growthaftersales growthprofitability
Soft skills
leadershipcoachingteam developmentorganizational skillsattention to detailmulti-taskingcommunication
Certifications
Bachelor’s degree in MarketingBachelor’s degree in BusinessBachelor’s degree in CommunicationsBachelor’s degree in Advertising