Linx

Mid-level Growth Analyst

Linx

full-time

Posted on:

Location Type: Remote

Location: Brazil

Visit company website

Explore more

✨ AI Apply
Apply

About the role

  • Your mission will be to drive the brand's digital presence and accelerate business growth.
  • Using effective strategies for Google Ads and Meta Ads, you will be responsible for attracting and converting qualified leads, managing campaigns that maximize return on investment (ROI).
  • Plan, create, manage and optimize paid media campaigns;
  • Define audience targeting and allocate budget across paid traffic channels;
  • Monitor performance metrics (CPA, ROI, ROAS, CTR, CPC) and analyze data for continuous optimization;
  • Set up tags, pixels and campaign tracking codes;
  • Run A/B tests on ads and recommend improvements to landing pages and conversion flows;
  • Create performance reports and present insights to the team and leadership;
  • Monitor market trends and competitors to identify growth opportunities;
  • Collaborate with internal teams (content, design and SEO) and external partners to strengthen acquisition and lead generation strategies.

Requirements

  • Solid experience in traffic management (preferred 3+ years), preferably in B2B, Education, or complex sales markets;
  • Systemic funnel perspective: understands the work doesn't end at the click and is concerned with the appointment-to-sale conversion rate of the sales team;
  • Deep knowledge of advertising platforms (Google Ads and Meta Ads);
  • Experience with CRM (HubSpot) and marketing automation for lead integration;
  • Proficiency with performance analysis tools such as Google Analytics, Google Tag Manager, Google Search Console, Google Data Studio, HubSpot, among others;
  • Knowledge of general advertising regulations and policies, especially for Google Ads and Meta Ads;
  • General knowledge of digital marketing areas, techniques, and processes (inbound, growth, SEO, SEM, marketing funnel, etc.).
Benefits
  • 💻 Hybrid work schedule to help you balance routine, focus and quality of life.
  • 🥗 Meal and Food Vouchers, because good energy starts with what you eat.
  • 🥳 Birthday Day Off, so you can celebrate your way.
  • 📚 Scholarships and professional courses to keep you growing.
  • 💰 PLR – Profit Sharing, celebrating results together.
  • 🏖️ Vacation & perks, with exclusive advantages to help you make the most of your time off.
  • 👶 Baby #soulinx Onboard, with a range of care and perks for new parents during this important moment.
  • 🐶 My Pet Club, because your pet is part of the family, offering benefits and perks to care for your best friend.
  • 🎁 Wedding gift to celebrate major life moments.
  • 🩺 Medical and dental insurance to care for your health end to end.
  • 💼 Life insurance, providing extra peace of mind for you and your family.
  • 🧑‍⚕ Acolhe 360, a comprehensive employee support program with a multidisciplinary team.
  • 🏥 Conexa Health, our digital hospital with no co-pay available any time of day.
  • 💊 Medication benefit, with up to R$200 per month subsidy in a fully digital journey that integrates consultation, prescription and purchase through Hospital Virtual Verde.
  • 💪 WellHub, partnerships with gym networks so you can take care of body and mind.
  • ⭐ Allya, with great discounts at thousands of establishments across Brazil.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
Google AdsMeta Adstraffic managementperformance analysisA/B testingcampaign trackingaudience targetingconversion rate optimizationdigital marketinglead generation
Soft Skills
collaborationdata analysispresentation skillsstrategic thinkingmarket analysis