Event Marketing Lead
Linear
full-time
Posted on:
Location Type: Remote
Location: California • United States
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Job Level
About the role
- Lead and build Linear’s field and events marketing function, owning strategy, execution, and measurement across all in-person experiences
- Lead a high-impact, diversified event portfolio, including hosted events (leadership dinners, tech talks, Linear’s first conference), major third-party conferences, and distinctive experiential campaigns for key prospects and customers
- Own end-to-end conference and event execution, including vendor selection and management, budgeting, staffing, timelines, on-site execution, and post-event follow-up
- Partner closely with Sales to identify priority accounts and regions, develop tailored event strategies, and ensure strong alignment between field programs and pipeline goals
- Track, analyze, and report on event performance metrics and ROI, translating insights into clear recommendations and continuous improvement
- Collaborate with teams across the company to shape compelling event content, programming, and messaging that resonates with our audience
- Lead and execute internal events, including Linear’s annual global company offsite and larger internal gatherings such as Sales and Engineering offsites
- Ensure every experience reflects Linear’s mission, values, and brand—creating thoughtful, high-quality moments that feel intentional, human, and worth the time
Requirements
- 6+ years of experience in marketing and/or events, preferably in a B2B technology environment
- Proven experience leading event and field marketing programs, from strategy through execution and measurement
- Expert understanding of best-in-class event logistics, thought leadership programming, and demand generation through events
- Strong experience partnering closely with Sales teams to align events with account, regional, and pipeline goals
- Data-driven mindset with the ability to define success metrics, analyze performance, and clearly articulate ROI
- Excellent communicator with a proven ability to convey complex ideas and data clearly in written, presentation, and spoken formats to a wide range of audiences
- High bar for quality, detail, and execution, with strong judgment and ownership instincts
Benefits
- Health, dental, and vision insurance (US)
- 5 weeks of paid vacation
- 4 months of paid parental leave
- Paid co-working space/desk at an office
- Paid lunch and coffee during workdays
- Stipend to set up your home office
- Competitive salary and equity
- Employee-friendly equity terms (early exercise, extended exercise)
- Regular team events and offsites
- Work-life balance
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
event marketingevent logisticsdemand generationperformance metricsROI analysisbudgetingvendor managementprogrammingstrategy executiondata analysis
Soft skills
communicationcollaborationleadershipattention to detailjudgmentownershipcreativitystrategic thinkingpresentation skillsinterpersonal skills