Life Science Connect

Operations

• Own commercial list management and "smart circulations" that auto‑refresh and maintain strict hygiene
• Execute audience segmentation for advertiser campaigns
• Manage sponsored sends, co‑reg programs, and all list‑based fulfillment with rigorous QC
• Define and enforce cross‑portfolio sending rules to prevent fatigue
• Maintain suppression integrity across all systems with zero tolerance for errors
• Coordinate a unified sending calendar across brands and teams
• Oversee templates, deployment, QA, and A/B testing across the newsletter portfolio
• Implement dynamic content capabilities and mobile‑first rendering standards
• Build and maintain performance benchmarks and share actionable insights
• Standardize pre‑send QA: seed tests, rendering checks, spam filtering, link validation
• Monitor inbox placement, reputation, bounces, and complaints
• Ensure personalization logic is correct before every send
• Run end‑to‑end fulfillment for sponsored newsletters, promotions, and content‑driven campaigns
• Establish SLAs and repeatable workflows that ensure consistency and high‑quality delivery
• Oversee and integrate programmatic digital advertising operations
• Produce reporting packages that validate delivery, performance, and contracted fulfillment
• Lead quarterly circulation audits and provide transparent documentation to support renewals

Director, Campaign Fulfillment – Circulation Operations