Marketing

• Contribute to the development of the annual marketing plan for the products under your responsibility, and monitor the implementation of approved action plans.
• Monitor business opportunities with physicians, medical representatives, sales teams, opinion leaders, consumers, retail, etc., to define the content of promotional materials and trade marketing/client activities.
• Coordinate the development of promotional materials (print, iPad, giveaways and services) based on the Product Manager’s brief, involving all required internal areas and external suppliers for implementation.
• Contribute to the preparation of the New Product Course content together with the Product Manager and attend the presentation on the day of the course.
• Organize, control and monitor the overall schedule for Continuing Medical Education (CME) and/or PBLs, among other events; monitor the content and execution by speakers/moderators.
• Monitor the evolution of products, competitors and the market through audits carried out by the Market Intelligence department.
• Prepare event briefs, enter them into the system, and coordinate smaller congresses (symposia and sponsorships) with the support of the Product Manager.
• Prepare training briefs and coordinate other activities related to conventions, congresses and similar events.
• Monitor inventory of Ags, promotional materials and originals.
• Run simulations of the Promotional Plan within deadlines according to the Product Manager’s strategy.
• Track and control budgets and provide periodic reports to the Product Manager.

Junior Marketing Analyst

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