Messaging & Localization Strategy: Define brand positioning and narratives across various segments (from solo practitioners to large law firms). Responsible for managing and adapting content for Italian, Spanish, German, and English markets.
Product Launches (GTM): Lead Go-To-Market planning for new features, coordinating with Product and Sales teams while creating operational collateral (landing pages, email sequences, and one-pagers).
Market Intelligence: Analyze competition and customer feedback to map the buyer journey and directly influence the product roadmap.
Sales Enablement: Support the sales team with high-impact tools, including pitch decks, case studies, and objection-handling guides.
Brand & Content: Collaborate on thought leadership content, ensuring a consistent brand voice across all touch points and international markets.

Requirements

3–5 years in B2B SaaS Product Marketing. Specific background in LegalTech, LegalOps, or professional services is highly valued.
Proven track record in crafting high-conversion positioning and product adoption strategies.
Proven startup mindset as the ability to thrive in fast-paced, ambiguous environments and build processes from the ground up.
Strong ability to bridge the gap between complex product features and customer-centric storytelling.
Linguistic Mastery (written and spoken) in Italian, Spanish, and English.
Bonus Assets: Familiarity with AI products, experience scaling a PMM function, and market knowledge of the DACH or Southern European regions.

Benefits

Hybrid Work: Flexibility to balance remote work with in-person collaboration at our Milan HQ.
Health Insurance: Comprehensive coverage to ensure peace of mind.
Meal Vouchers: Daily support to make your lunch breaks easier.
Performance Bonuses: Rewards tied directly to measurable results.
Team Retreats & Off-sites: Dedicated time to connect, collaborate, and spark bold ideas.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

B2B SaaS Product MarketingGo-To-Market planningcontent adaptationmarket analysisproduct roadmap influencesales enablement toolshigh-conversion positioningproduct adoption strategieslinguistic masteryAI products familiarity

Soft Skills

startup mindsetability to thrive in fast-paced environmentsprocess buildingcustomer-centric storytellingcollaborationcommunication