
Senior Product Marketing Manager
LeadVenture™
full-time
Posted on:
Location Type: Remote
Location: United States
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Job Level
About the role
- Own positioning and messaging for products and solutions across priority markets and verticals
- Translate product capabilities into clear customer value and outcomes
- Develop differentiated narratives grounded in customer needs and competitive context
- Lead GTM planning and execution for new products, features, and enhancements
- Partner with Product, CSM, and Sales to ensure launches are focused, coordinated, and measurable
- Create launch plans that include messaging, enablement, campaigns, and internal readiness
- Equip Sales and BDR teams with the tools they need to win, including: Pitch decks and talk tracks, Competitive battlecards and objection handling, Use cases, case studies, and proof points
- Partner closely with Sales leadership to gather feedback and continuously improve enablement
- Own competitive research and analysis
- Translate insights into actionable guidance for Sales and Marketing
- Help the organization understand where we win, why we win, and where we need to improve
- Develop deep understanding of ICPs, buyer personas, and customer journeys
Requirements
- 5+ years of experience in B2B SaaS product marketing
- Bachelor’s degree in marketing, business, or equivalent experience
- Has actually led launches end to end, not just written messaging docs
- Comfortable pushing sales teams forward with clear narratives, talk tracks, and proof (you earn trust instead of forcing compliance)
- Exceptional at turning complexity into clarity, especially when products, stakeholders, or priorities are messy
- Communicates with confidence and conviction, whether in a deck, a Teams thread, or a room full of execs
- Naturally cross-functional and highly likable (you can influence product, sales, and leadership without stepping on toes or burning goodwill)
- A true operator: sees gaps, takes ownership, and moves things forward without waiting for perfect direction or permission
- Ability to travel up to 20-25%
Benefits
- Equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics.
- Compliance with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities.
- Prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
B2B SaaS product marketingGTM planningcompetitive researchnarrative developmentcustomer journey mappinglaunch planningsales enablementmessaging developmentdata analysisproduct positioning
Soft skills
communicationinfluencingcross-functional collaborationproblem-solvingownershipclarity in complexitytrust-buildingconvictionadaptabilityleadership
Certifications
Bachelor’s degree in marketingBachelor’s degree in business