Leadeffect GmbH

Performance Marketing Manager, Online Marketing, B2B

Leadeffect GmbH

full-time

Posted on:

Location Type: Hybrid

Location: Hamburg • 🇩🇪 Germany

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Salary

💰 €38,000 - €48,000 per year

Job Level

JuniorMid-Level

Tech Stack

Apollo

About the role

  • You plan, implement and optimize Google Ads campaigns.
  • You design and optimize email marketing campaigns.
  • You are responsible for website and campaign analysis using tools such as Google Analytics.
  • You prepare and interpret analytics reports and present them in client meetings when required.
  • You derive concrete, data-driven recommendations for action.
  • You are responsible for conversion optimization to improve the user experience and conversion rate (conceptual, no development work).
  • Together with the project manager, you develop and implement new approaches and ideas for the client.
  • You continuously monitor current paid media trends and incorporate them into your campaign strategies.

Requirements

  • Experience in online marketing (minimum 2 years) and experience in B2B marketing (ideally in the IT sector)
  • Google Ads experience, solid knowledge of keyword research and campaign optimization
  • Experience with email copywriting (Apollo or similar tools)
  • Proactive, analytical mindset and solution-oriented thinking
  • Open, outgoing and strong communication skills
  • Reliable and organized working style, willingness to develop professionally
  • Performance-driven and committed within your area of responsibility
  • German language skills (C2 level) and English language skills (business level)
Benefits
  • Career changers welcome! Don’t meet all the criteria? We’ll gladly train you to become an expert. Motivation and willingness to learn matter more to us than a perfect CV, so don’t be shy!
  • Performance pays off! Depending on experience and seniority, we offer an annual salary of €38,000 to €48,000
  • Flexible working: Monday is our common office day — everyone is in the office that day. On other days you can choose whether to work in the office or from home.
  • Commuting support: We subsidize 50% of the Deutschlandticket for your trip to the office (and of course for leisure travel).
  • Company pension plan: We support your future financial security and subsidize the employee contribution to your company pension (BAV).
  • Tech stack: To enable you to work optimally, we provide your equipment — from a MacBook to other necessary tools.
  • Develop professionally: With our in-house learning platform and various training options (annual budget €2,000) you’ll become a B2B marketing pro.
  • Work & life balance: Work should not exclude life — we regularly organize team events and also offer workations.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
Google Adsemail marketingwebsite analysisanalytics reportingconversion optimizationkeyword researchcampaign optimizationemail copywritingdata-driven recommendationsB2B marketing
Soft skills
proactive mindsetanalytical mindsetsolution-oriented thinkingstrong communication skillsreliable working styleorganized working stylewillingness to developperformance-drivenoutgoing personality