
Senior Customer Development Manager
Lavazza Group
full-time
Posted on:
Location Type: Office
Location: United States
Visit company websiteExplore more
Job Level
About the role
- Ensure alignment of internal timelines with customer Joint Business Planning (JBP) calendars and deadlines
- Drive strategic customer engagement through annual selling stories
- Support both internal and external business reviews
- Collaborate cross-functionally with Sales, Revenue Growth Management (RGM), Retail Brokers, and Customers to deliver against strategic goals
- Focus on a specific channel with high level of cross functional work and ability to influence internal and external stakeholders
- Lead customer-level 4P management in collaboration with cross-functional teams
- Lead monthly category and assortment reviews to identify opportunities and gaps and course correction plans
- Deliver customer-specific category and brand insights, actions, and course correction plans
- Coordinate execution of critical promotional periods and ensure readiness
- Lead monthly internal Customer Business Reviews (CBR) to align on performance and priorities
- Support Sales Team and Brokers in customer meetings with strategic insights and materials
- Define and communicate customer planning calendars aligned with Joint Business Planning (JBP) processes
- Establish quarterly/bi-annual Customer Business Reviews to support strategic mid/long term planning
- Lead development of customer annual selling stories and support customer meetings as needed
- Partner with Activation Home associate to define and maintain the Customer Picture of Success (PICOS)
- Align customer activation plans and budget to amplify National Marketing key focus periods and customer key focus periods to drive performance KPIs
- Evaluate program effectiveness and ROI to recommend optimization strategies for future activations
- Ensure flawless program execution in partnership with Activation Home associate and agency
- Manage key stakeholders to ensure alignment and execution to achieve customer objectives and align internal leadership to customer-specific strategies, KPIs, and execution plans
Requirements
- Four year degree from an accredited institution or applicable experience
- 5+ years working experience in CPG Trade Marketing, Category Management, Sales, Sales Planning or Marketing required
- Experience supporting Retail/e-retail channels and customers required
- Intermediate/Advanced skills in MS Office (Excel, PPT) required
- Experience with syndicated data tools for Retail, examples - Nielsen, IRI, Numerator, etc
- Experience with syndicated data tools for eComm, examples - Amazon Retail Analytics, Market Share, Helium, etc
- Must be able to effectively function in matrix organization and leverage influence and negotiation skills to drive effective cross functional collaboration
- Strong written and verbal communication skills; comfortable presenting (virtually and in-person) to Executive Leadership and cross functional leadership and peers
- Strong story telling capabilities to diagnosis complex business issues, visualize the data, identify the insights, and recommend clear action plans
- Ability to work in an environment of tight deadlines, and to consistently challenge and be challenged on performance results.
- Highly agile and thrives in a fast paced working environment with an entrepreneurial mindset
- Strong collaboration and influence skills with the ability to work well cross functionally with all levels of the organization - peers to Executives
- Occasional Travel Required, up to 20% annually
Benefits
- Competitive Medical, Vision, Dental Benefits
- 401K Package
- Employee Assistance Program
- Hybrid Work Schedule
- Ability to be barista certified
- Tuition Reimbursement
- Performance Development Plans
- Employee Discounts
- Summer Friday’s (Memorial Day Weekend – Labor Day Weekend)
- Flexible business casual dress code - jean friendly!
- Free coffee, anytime!
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
CPG Trade MarketingCategory ManagementSales PlanningMarketingSyndicated data toolsMS OfficeExcelPowerPointRetail/e-retail experienceCustomer Business Reviews
Soft Skills
Influence skillsNegotiation skillsCross-functional collaborationWritten communicationVerbal communicationStorytelling capabilitiesAgilityEntrepreneurial mindsetCollaborationPresentation skills