
National Account Manager, Foodservice
Lavazza Group
full-time
Posted on:
Location Type: Hybrid
Location: United States
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About the role
- Manage existing clients to retain, enhance brand awareness, and increase profitable sales.
- Work with clients and our internal team to develop programs suited to customers’ needs, including branding materials, equipment recommendations, and training guidelines and schedules.
- Work with clients on all branding elements.
- Lead communication to the Regional Sales Directors of National Account programs that will be executed at the regional level.
- Manage all aspects of customer programs, including pricing, equipment programs, service, and marketing programs.
- Track and coordinate new pricing and contracts and manage contract renewals.
- Travel as needed to support customer and employer requirements, including occasional weekend events and travel.
- Identify, develop, and manage active pipeline of strategic national targets.
Requirements
- Bachelor’s degree from an accredited institution, preferably in Business or a related field.
- Minimum 5 years of senior-level sales experience in the Food & Beverage industry; coffee industry experience strongly preferred.
- Strong proficiency in Microsoft Word, Excel, PowerPoint, and experience using CRM platforms.
- Technical understanding of coffee equipment and manufacturers (drip, espresso, and BLUE systems) in order to collaborate with internal teams and equipment partners to develop service and preventative maintenance programs.
- Strong understanding of Lavazza’s product portfolio—coffee, equipment, and branded solutions—and the ability to position and sell the brand effectively.
- Working knowledge of container ordering processes, including product mix planning, order timing, and logistics considerations.
- Familiarity with distribution networks and distributor partners within the Away‑From‑Home channel.
- Experience selling to national, multi‑unit operators in hospitality, cruise, travel, or similar segments; existing relationships are a plus.
- Ability to develop profitable customer programs aligned with ROI targets, supported by strong financial acumen and the ability to interpret P&L statements.
- Communicates with urgency and clarity, ensuring timely responses to customers and internal stakeholders.
- Strong listener and problem solver who seeks to understand customer needs and develop effective solutions.
- Excellent organizational and project‑management skills to support national rollouts, equipment deployments, and program expansions.
- Ability to collaborate with customers and training teams to design and execute training protocols and schedules.
- Professional written and verbal communication skills, with strong interpersonal abilities to influence and build trust.
- Skilled negotiator with the ability to lead contract discussions and ensure accurate follow‑through on negotiated terms.
- Able to manage multiple complex projects simultaneously while meeting tight deadlines.
- Ability to stand for extended periods and occasionally lift/move up to 50 pounds during market visits or trade events.
Benefits
- Competitive Medical, Vision, Dental Benefits
- 401K Package
- Employee Assistance Program
- Hybrid Work Schedule
- Ability to be barista certified
- Tuition Reimbursement
- Performance Development Plans
- Employee Discounts
- Summer Friday’s (Memorial Day Weekend – Labor Day Weekend)
- Flexible business casual dress code - jean friendly!
- Free coffee, anytime!
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
sales experiencetechnical understanding of coffee equipmentfinancial acumenP&L statement interpretationprogram developmentcontract negotiationproject managementcustomer program developmentbranding materials developmentequipment recommendations
Soft Skills
communicationproblem solvingorganizational skillsinterpersonal skillsnegotiationcollaborationlisteningtime managementinfluencingtrust building
Certifications
Bachelor’s degree in Business or related field