LatamCent

Senior Ecommerce Growth Strategist

LatamCent

full-time

Posted on:

Location Type: Remote

Location: TexasUnited States

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About the role

  • Be a media planner, establishing a channel mix to support clients’ goals.
  • Be an analyst, digging through data to pull out meaningful insights.
  • Be a leader, facilitating thoughtful conversations and critical thought across teams.
  • Be a consultant providing knowledgeable counsel to our clients.
  • Work collaboratively with channel specialists to drive day-to-day media strategy, outline test parameters, dissect results.
  • Understand how media strategy impacts the client’s business and integrate this knowledge into collaborative sessions.
  • Be the primary (autonomous) Growth Strategist responsible for managing all day-to-day responsibilities of Strategy on a mix of key, assigned clients.
  • Creation and maintenance of quarterly roadmap and effectively make budget and media mix recommendations based on business performance relative to identified KPIs.
  • Ongoing reporting on performance of media and offering recommendations to support clients’ goals.
  • Confidently leverage post-purchase survey data to drive top-of-funnel recommendations.
  • Establish key business KPIs and translate them into relevant in-platform targets.
  • Drive ongoing, proactive collaboration with specialists to problem-solve, drive stronger performance.
  • Lead client calls and serve as the primary points of contact for ongoing client needs.
  • Support senior team members in best practice refinement and development.

Requirements

  • At least 3 years of experience in a planning/strategy role working in paid media, marketing, or consulting (agency and ecommerce experience preferred)
  • Good understanding of the e-commerce, DTC business model
  • Know how to leverage Shopify to get information you need to make media decisions
  • Know about the most important apps used by our client’s Shopify stores
  • Demonstrable hands-on experience with Google Ads and/or Meta Ads
  • Proven ability to develop and maintain strong professional relationships with clients (read: you have experience being client-facing) and colleagues.
  • Strong analytical skills that promote the ability to measure success of media efforts and identify learnings to enable further success.
  • Detail-oriented and has a proven track record of effectively managing multiple responsibilities while ensuring delivery of on-time and error-free work.
  • Outstanding communication and presentation skills, both written and verbal
  • Proficiency in Excel, data visualization tools, Google Analytics, and other relevant reporting platforms – you're a data storyteller at heart.
  • Personally aligned with and live out our core values in your day-to-day life.
  • Naturally curious, this is crucial for success within the Strategy Department, we are a naturally curious bunch. We are asking questions, proactively digging into the data, and challenge things with the goal of making them better.
Benefits
  • Unlimited paid time off – book the flight!
  • Comprehensive health, vision, and dental insurance with 100% employer-paid monthly premiums
  • 401(k) with a 4% match
  • 12-weeks of paid maternity leave and 4-weeks of paid paternity leave
  • $60/mo stipend to cover internet costs
  • Half Day Fridays throughout the Summer
  • $250/yr “Peer Points” stipend to send gifts, thank you’s, and words of encouragement to your team members
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
media planningdata analysisKPI developmentGoogle AdsMeta AdsExceldata visualizationGoogle Analyticse-commerce strategybudget recommendations
Soft Skills
leadershipcommunicationcollaborationanalytical skillsdetail-orientedclient-facingproblem-solvingpresentation skillscuriosityconsultative skills