Lactalis Eswatini

Sales

• Work with the Director, Sales to develop appropriate sales strategies for deli products and gourmet/specialty foods, ensuring alignment with the company’s long-term business plan.
• Draw up, arbitrate, validate, and implement category development plans, ensuring execution with key accounts.
• Develop recommended trade budget focused on deli product placement, effective promotions, and efficient expenditures.
• Negotiate customer agreements in accordance with company sales policy, ensuring deli and specialty food products receive proper positioning and promotional support.
• Review market activity on a weekly basis using IRI / Circana or designated company tools, identifying new profitable business and customer opportunities within the deli and gourmet food sector.
• Work closely with marketing personnel on new deli product introductions and in the development of customer selling stories that highlight specialty food trends and consumer demand.
• Work closely with corporate quality assurance staff on timely and appropriate issues for customers regarding any issue related to product quality
• Participate in trade shows and attend key client/stakeholder meetings to strengthen relationships and identify growth opportunities.
• Travel up to 50% monthly.

Senior Regional Sales Manager (Midwest)