Growth Marketing Specialist
La Moda
full-time
Posted on:
Location Type: Remote
Location: Brasil
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About the role
- Deeply analyze e-commerce KPIs and the conversion funnel
- Identify rapid growth opportunities
- Design and structure A/B tests, CRO, and growth experiments
- Propose improvements to the customer journey, PDP, checkout, and campaigns
- Collaborate closely with media, CRM, product, and UX teams
- Assess campaign and channel impact from a performance perspective
- Ensure measurement standards, consistent data interpretation, and performance across brands
- Support management in defining growth strategies
- Work cross-functionally with marketing, product, and technology
- Monitor trends, benchmarks, and growth best practices
Requirements
- Proven experience in growth marketing and performance marketing
- Strong command of e-commerce metrics
- Experience with testing and conversion rate optimization (CRO)
- Highly analytical profile
- Strong data literacy in Google Analytics 4 and basic knowledge of SEO
- Data-driven mindset
- Curiosity, proactive drive, and results-oriented focus
- Ability to execute quickly
- Clear vision for growth and scaling
Benefits
- Dental plan (after probation)
- Health insurance (after probation)
- Meal allowance
- Performance-based bonus (PPR)
- Employee discounts on brands
- Childcare allowance
- Tuition assistance
- Referral program
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
growth marketingperformance marketinge-commerce metricsA/B testingconversion rate optimizationdata analysisGoogle Analytics 4SEO
Soft skills
analytical thinkingdata literacycuriosityproactive driveresults-orientedquick executioncollaboration