
Marketing Manager
Kyra
full-time
Posted on:
Location Type: Remote
Location: United Kingdom
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Salary
💰 £50,000 per year
About the role
- Execute Kyra’s marketing strategy across brand, insights, PR moments, and campaigns, using strong judgment to prioritise what matters
- Translate high-level narrative and positioning into clear, well-finished marketing outputs
- Ensure everything we put into the world reflects Kyra’s standards for cultural relevance and commercial credibility
- Own the end-to-end marketing rollout of Kyra’s insight reports and intelligence drops
- Coordinate content, social, PR, events, and sales around each release
- Turn data and insight into culturally fluent narratives that carry beyond the initial moment
- Build and execute cultural marketing campaigns that reinforce our position as a category leader
- Plan and deliver product moments, launches, and brand initiatives in close collaboration with internal teams
- Manage relationships with creators, talent agencies, and cultural partners
- Coordinate creator involvement across campaigns, reports, events, and amplification, ensuring deliverables are met and output aligns with Kyra’s tone, standards, and objectives
- Plan and execute brand and product events, from intimate CMO dinners to pop-ups and cultural moments
- Own logistics, guest curation, programming, and follow-up, using events to support both brand positioning and commercial pipeline
- Run Kyra’s social strategy across LinkedIn and other priority platforms
- Coordinate content calendars, creative assets, and distribution plans
- Ensure social content supports Kyra’s thought leadership by sharing original insight, perspective, and expertise
- Work with growth and ops teams to coordinate CRM, nurture flows, and audience communication
- Ensure reports, events, and campaigns connect into a clear lifecycle journey
- Maintain consistency across marketing, sales, and brand touchpoints
Requirements
- 4–7 years’ experience delivering marketing, brand, or comms work end to end in startups/fast-moving teams
- Experience building or leading a marketing function, not just contributing to one
- Deep understanding of short-form platforms, creator behaviour, and how ideas spread natively on TikTok, YouTube Shorts, and Instagram Reels
- Sound judgment - able to focus, simplify, and move work forward
- Organised and dependable, comfortable running multiple workstreams at once
- Strong cultural understanding of creators, media, and how ideas spread
- Naturally curious with high standards; problem-solving comes instinctively
- Comfortable moving between planning and doing as needs change
- Clear communicator who explains complex ideas simply
- Strong relationship builder with creators, agencies, and partners
- Data-aware, using research and insight without overthinking
Benefits
- Flexible working arrangements
- Professional development opportunities
- Remote-first culture
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
marketing strategycultural marketing campaignscontent coordinationsocial media strategyevent planningdata analysisCRM managementaudience communicationbrand positioninginsight reporting
Soft Skills
strong judgmentorganizational skillsdependabilityproblem-solvingclear communicationrelationship buildingcuriosityadaptabilitycreativitycultural understanding