KWS Group

Marketing Expert, Marketing Management

KWS Group

full-time

Posted on:

Location Type: Hybrid

Location: ViennaAustria

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Salary

💰 €2,038 per month

About the role

  • Develop and implement a forward-looking marketing strategy for the Austrian market
  • Design and execute targeted campaigns to increase brand awareness
  • Analyze market, customer, and competitor data and derive relevant actions
  • Develop and optimize customer segments, customer journeys, and CRM activities
  • Take ownership of the further development and customization of Salesforce for the Austrian market
  • Ensure optimal integration of Salesforce into marketing and sales processes
  • Closely coordinate with all business units regarding planning, budgets, and KPI management
  • Responsible for budget and marketing controlling
  • Coordinate events such as trade shows and specialist conferences
  • Foster a cross-cultural and innovative team culture

Requirements

  • Degree or equivalent qualification in marketing and/or agribusiness
  • Experience in strategic and operational marketing (online & offline), ideally in the agricultural sector
  • Strong understanding of the connection between marketing and business strategy
  • High IT affinity and responsibility for the development of Salesforce and CRM systems
  • Independent, goal-oriented working style with pronounced initiative and decisiveness
  • Excellent communication skills in German and English and experience in international collaboration
  • Willingness to travel (approx. 5–10%, international) and a valid Class B driving license
Benefits
  • Flexible working hours with the option for remote work
  • An exceptionally interesting and varied role in an international environment with the opportunity to contribute innovative ideas
  • As a family-owned company, we live by the values of team spirit, closeness and trust, independence, and foresight – a culture that is actively practiced, for example through an open and friendly working atmosphere
  • Under the motto “Make Yourself Grow!” we support individual professional and personal development

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
marketing strategytargeted campaignscustomer analysiscustomer segmentationcustomer journey optimizationCRM activitiesSalesforce customizationbudget managementKPI managementevent coordination
Soft skills
initiativedecisivenesscommunication skillscross-cultural collaborationteam culture
Certifications
degree in marketingdegree in agribusiness