KWS Group

Marketing Management Expert

KWS Group

full-time

Posted on:

Location Type: Hybrid

Location: Vienna • Austria

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Salary

💰 €2,038 per month

About the role

  • Develop and implement a forward-looking marketing strategy for the Austrian market
  • Design and execute targeted campaigns to increase brand awareness
  • Analyze market, customer, and competitor data and derive appropriate actions
  • Develop and optimize customer segments, customer journeys, and CRM activities
  • Independently further develop and adapt Salesforce for the Austrian market
  • Ensure optimal integration of Salesforce into marketing and sales processes
  • Coordinate closely with all business units on planning, budgeting, and KPI management
  • Take responsibility for budget and marketing controlling
  • Coordinate events such as trade shows and specialist conferences
  • Foster a cross-cultural and innovative team culture

Requirements

  • Degree or equivalent qualification in marketing and/or agribusiness
  • Experience in strategic and operational marketing (online & offline), ideally in the agricultural sector
  • Strong understanding of the link between marketing and business strategy
  • High IT affinity and responsibility for the further development of Salesforce and CRM systems
  • Independent, goal-oriented working style with strong initiative and decision-making skills
  • Very good communication skills in German and English and experience in international collaboration
  • Willingness to travel (approx. 5–10%, internationally) and a valid class B driver’s license
Benefits
  • Flexible working hours with the option for remote work
  • Opportunity to contribute innovative ideas
  • Family-owned company values: team spirit, closeness and trust, independence and vision
  • Support for individual professional and personal development

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
marketing strategytargeted campaignsmarket analysiscustomer segmentationcustomer journey optimizationCRM activitiesbudget managementKPI managementevent coordinationSalesforce development
Soft skills
independent workinggoal-orientedinitiativedecision-makingcommunication skillscross-cultural collaborationteam culture fostering
Certifications
degree in marketingdegree in agribusiness