KWS Group

Lead Marketing Management Expert – Austria

KWS Group

full-time

Posted on:

Location Type: Hybrid

Location: Vienna • Austria

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Salary

💰 €2,038 per month

Job Level

Senior

About the role

  • Development and implementation of a forward-looking marketing strategy for the Austrian market
  • Design and execution of targeted campaigns to increase brand awareness
  • Analysis of market, customer, and competitor data and derivation of relevant measures
  • Development and optimization of customer segments, customer journeys, and CRM activities
  • Independent further development and adaptation of Salesforce for the Austrian market
  • Ensuring optimal integration of Salesforce into marketing and sales processes
  • Close coordination with all business units regarding planning, budget, and KPI management
  • Responsibility for budget and marketing controlling
  • Coordination of events such as trade shows and specialist conferences
  • Promotion of a cross-cultural and innovative team culture

Requirements

  • Completed degree or equivalent qualification in Marketing and/or Agribusiness
  • Experience in strategic and operational marketing (online & offline), ideally in the agricultural sector
  • Strong understanding of the connection between marketing and business strategy
  • High IT affinity and responsibility for the further development of Salesforce and CRM systems
  • Independent, goal-oriented working style with strong initiative and decisiveness
  • Very good communication skills in German and English, with experience in international collaboration
  • Willingness to travel (approx. 5–10%, international) and a valid driver‘s license (Class B)
Benefits
  • Flexible working hours with the option for mobile/remote work
  • Open and friendly working atmosphere
  • Opportunities for individual professional and personal development
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
marketing strategycampaign executionmarket analysiscustomer segmentationcustomer journey optimizationCRM activitiesbudget managementKPI managementSalesforce developmentmarketing controlling
Soft Skills
independent workinggoal-orientedinitiativedecisivenesscommunication skillscross-cultural collaborationteam culture promotion
Certifications
degree in Marketingdegree in Agribusiness