KTO Group

Social Media Manager

KTO Group

full-time

Posted on:

Location Type: Hybrid

Location: Porto Alegre • Brazil

Visit company website

Explore more

✨ AI Apply
Apply

About the role

  • Be responsible for the weekly and monthly editorial calendar (IG/TikTok/X/YT), defining what will go live, why and in which format.
  • Prioritize the week based on sports and casino moments, cultural opportunities and brand directions (campaigns, regions, products).
  • Produce scripts and briefs for the designer, O Clube, creators and/or partners together with Social Media Ops.
  • Define hooks, cuts, narrative, CTA, format and references.
  • Coordinate the end-to-end production workflow: idea → briefing → production → approval → publishing.
  • Align daily with Social Ops and weekly with designer/agency/influencer marketing to ensure pace and consistency.
  • Maintain status updates on items in production.

Requirements

  • Solid professional experience leading social media strategies, ideally in sports, media or entertainment.
  • Proven track record of growing digital audiences, producing creative content and managing real-time coverage.
  • Experience with digital analytics tools.
  • Knowledge of social media platforms, content formats and algorithm behavior.
  • Ability to create briefings, evaluate and direct creative content (videos, graphics, creators, copy).
  • Strong data analysis skills with the ability to translate insights into strategic actions.
  • Intermediate to advanced English for interaction with global platforms, partners and trends.
  • Excellent communication, storytelling ability and editorial judgment.
  • High adaptability and ability to make quick decisions in live or high-pressure situations.
  • Creativity, curiosity and a passion for sports and digital culture.
  • Strong organizational skills and the ability to manage multiple projects simultaneously.
Benefits
  • Inclusive environment
  • Professional development opportunities
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
social media strategiesdigital analytics toolscontent formatsdata analysisbriefingscreative content productionaudience growthreal-time coverageeditorial judgmentstorytelling
Soft Skills
communicationcreativityadaptabilitycuriosityorganizational skillsdecision makingstrategic thinkingcollaborationproject managementinsight translation