Kramp

E-mail, Marketing Automation Specialist

Kramp

full-time

Posted on:

Location Type: Hybrid

Location: Varsseveld • Netherlands

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About the role

  • Lead marketing automation projects from idea to implementation.
  • Translate commercial objectives into scalable, data-driven automation programs.
  • Improve internal processes and explore smart ways to use automation and AI to scale marketing activities.
  • Analyse campaign performance and drive continuous optimisation through testing and insights.
  • Advise and support local marketing teams in improving their marketing automation initiatives.
  • Ensure best practices, consistency and quality across marketing automation initiatives.
  • Collaborate with data, performance marketing and customer journey specialists to improve targeting, automation logic and performance.
  • Stay hands-on when needed by building or optimising automation flows and campaigns, ensuring ideas can quickly be tested and implemented.

Requirements

  • 4+ years of experience in marketing automation or CRM marketing
  • Hands-on experience with marketing automation platforms (Deployteq experience is a strong plus)
  • Strong experience in setting up automated lifecycle flows
  • Excellent analytical skills and a data-driven mindset
  • Experience working with multiple stakeholders and advising marketing teams
  • The ability to independently lead projects and drive improvements
  • Experience working in an international or multi-market environment is a plus
  • Fluent English (written and spoken)
Benefits
  • Hybrid working model (Varsseveld / Utrecht)
  • Room to innovate and experiment with automation & AI
  • Personal development opportunities and growth paths within Kramp
  • A key role in a high-performing, award-winning team
  • International exposure across multiple European markets
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
marketing automationCRM marketingautomated lifecycle flowsdata analysiscampaign performance analysiscontinuous optimisationautomation logicproject managementAI in marketing
Soft Skills
analytical skillsdata-driven mindsetstakeholder managementindependent project leadershipcollaborationadvisory skillscommunication skills