Kraken Digital Asset Exchange

Senior Product Marketing Manager

Kraken Digital Asset Exchange

full-time

Posted on:

Origin:  • 🇺🇸 United States

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Salary

💰 $96,000 - $153,000 per year

Job Level

Senior

About the role

  • Kraken is a mission-focused company rooted in crypto values
  • You’ll join us on our mission to accelerate the global adoption of crypto, so that everyone can achieve financial freedom and inclusion
  • Kraken is a fully remote company with 70+ countries; Krakenites develop premium crypto products for experienced traders, institutions, and newcomers to the space
  • Kraken is committed to industry-leading security, crypto education, and world-class client support through products like Kraken Pro, Desktop, Wallet, and Kraken Futures
  • Become a Krakenite and build the future of crypto!
  • The Team: responsible for the success and growth of our consumer financial products, go-to-market strategies, and execution
  • The Opportunity: work on important and dynamic products; transform customer insights into product value propositions and go-to-market strategies; be responsible for KPIs; engage with our audience; cross-functional collaboration; champion for Consumer Product Marketing
  • Skills You Should HODL: the eight bullets listed in the job description
  • This job is accepting ongoing applications and there is no application deadline
  • Kraken is an equal opportunity employer and we hire strictly based on merit

Requirements

  • You have a minimum of 6+ years of previous experience in consumer product marketing, martech product management, or lifecycle marketing
  • You come from a strong background in cryptocurrency or fintech
  • You have a deep interest in crypto and belief in its future impact on economics, trade, and society; you follow the industry whether you’re a seasoned OG or a recent initiate
  • You’re a concise speaker, storyteller, and writer: you can slice, dice, and distill a narrative from a complex data set into an executive summary
  • You understand how campaigns are planned, built and delivered and have no issue in rolling your sleeves up and getting involved in all aspects of campaign production, including utilizing tools such as Figma
  • You clearly communicate and involve stakeholders early and often and work to secure buy-in, address concerns, and incorporate feedback
  • You’ve got an ease about you: you address urgency head-on and handle difficult, ambiguous situations with a clear, cool head and an open mind
  • You are at your best working to tight deadlines in a fast paced and dynamic environment and relish the ability to engage and influence colleagues across the organisation as well as those in senior management