Koala®

Social Creative Lead

Koala®

full-time

Posted on:

Location Type: Remote

Location: United States

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Job Level

Senior

About the role

  • Own creative process and execution for the US market across organic and paid social.
  • Develop and lead social-first concepts that feel native to platforms such as Instagram, TikTok, YouTube Shorts, and emerging formats.
  • Translate brand and product stories into thumb-stopping social ideas that balance entertainment, clarity, and conversion.
  • Oversee end-to-end creative delivery, from concepting and scripting through to design, editing, and final output.
  • Partner closely with the Head of Growth and Growth Lead to align social creative with growth objectives, media strategy, and commercial priorities.
  • Build creative frameworks and repeatable formats that enable fast iteration, testing, and scale across paid and organic social.
  • Lead, coach, and develop the US creative team, including creative strategists, designers, copywriters, and editors.
  • Work with the global brand team to adapt and localize global brand assets for local marketing channels.
  • Manage external creators, agencies, photographers, videographers, and other freelancers when required.
  • Identify and resolve creative, design, or production challenges quickly and pragmatically.

Requirements

  • 5M views of experience leading social-first creative across organic and paid channels.
  • You’ve owned ideas end to end, from concept and scripting through to execution and iteration.
  • You are comfortable setting creative direction for social, not just adapting ideas built for other channels.
  • You enjoy experimenting with emerging platforms, formats, and tools, including AI and new production workflows.
  • You can flex ideas across organic and paid social without losing clarity, craft, or intent.
  • You are tuned into culture, behaviour, and platform trends, and you know how to turn insight into social ideas.
  • You’ve led or grown social creative teams and know how to give clear direction, raise the bar, and maintain momentum in a fast-moving environment.
Benefits
  • Generous time off - Koala life leave, volunteer, parental, and more to help keep your work-life balance, balanced.
  • Free Koala products with ‘mates rates’ for your friends and fam.
  • Access to Employee Assistance Program, including unlimited sessions for financial, work, relationship, family or wellbeing support.
  • Competitive 401k matching and comprehensive Anthem private health insurance plans.
  • Career growth via Learning Management platform Juno, and growth budgets and dedicated days.
  • Short-term incentive plans ensure you benefit as Koala succeeds!
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
social-first creativeconcept developmentscriptingdesigneditingiterationcreative directioncontent creationproduction workflowslocalization
Soft Skills
leadershipcoachingteam developmentcollaborationproblem-solvingcreativityadaptabilityinsight generationcommunicationcultural awareness