Kindred Bravely

Influencer and Affiliate Specialist

Kindred Bravely

full-time

Posted on:

Location Type: Remote

Location: CaliforniaUnited States

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Salary

💰 $60,000 - $70,000 per year

About the role

  • Own creator sourcing, vetting, and relationship management across Instagram, TikTok, and other relevant platforms.
  • Manage end-to-end gifting and seeding logistics, from product selection and shipping to follow-up and content tracking.
  • Lead execution of paid influencer campaigns, including briefing, timeline management, and content review.
  • Activate creators around key product launches, promotions, and seasonal moments to drive UGC and brand awareness.
  • Own whitelisting execution in coordination with the paid media team.
  • Support execution of pop-in retail activations, brand partnership events, and creator events, including logistics, on-site coordination, and post-event reporting.
  • Stay current on creator trends, platform changes, and emerging voices in the maternity, parenting, and lifestyle space.
  • Own daily operations of the affiliate program on Awin, including partner communication, link management, and promotional updates.
  • Recruit and onboard new affiliate partners aligned with brand values and target audience.
  • Monitor affiliate performance, identify attribution discrepancies, and escalate platform issues as needed.
  • Analyze performance data across influencer and affiliate channels and deliver regular reporting with clear, actionable takeaways.
  • Track key metrics including engagement rate, EMV, affiliate revenue, conversion rate, and new customer acquisition.
  • Build and maintain dashboards or tracking documents to support ongoing program optimization.
  • Use performance data to make recommendations on creator mix, commission structure, and campaign timing.

Requirements

  • 2–4 years of experience in influencer marketing, creator partnerships, or affiliate marketing ideally in DTC, lifestyle, or apparel.
  • Demonstrated ability to analyze performance data and translate it into actionable recommendations.
  • Hands-on experience with influencer platforms (e.g., ShopMy, GRIN, AspireIQ) and/or affiliate networks (ShareASale, Awin, Impact), including reporting and attribution features.
  • Exceptional organizational skills with strong written communication and partner-facing correspondence.
  • Self-starter who executes independently and escalates proactively.
  • Passion for the maternity, parenting, or women’s lifestyle category is a plus.
Benefits
  • Employer-sponsored Medical, Dental, Vision as well as voluntary benefits including life insurance, Critical Illness Insurance, and Healthcare and Dependent Care FSAs.
  • 4% Retirement matching after 6 months of employment.
  • Paid parental leave program after 1 year.
  • Monthly “Random Act of Generosity.”
  • 40% off product discounts on the Kindred Bravely website and 15% off for friends and family!
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
influencer marketingcreator partnershipsaffiliate marketingdata analysisperformance reportingcampaign executioncontent trackinglogistics managementmetrics trackingprogram optimization
Soft Skills
organizational skillswritten communicationpartner-facing correspondenceself-starterproactive escalation