Key Media

Event Sponsorship Sales Manager

Key Media

full-time

Posted on:

Location Type: Hybrid

Location: Toronto • Canada

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Salary

💰 CA$200,000 - CA$220,000 per year

About the role

  • Lead, coach and develop a high‑performing NAUK event sponsorship sales team
  • Own overall event sponsorship revenue and market share growth across key sectors
  • Run disciplined rebook and renewal programs to maximise multi‑event and multi‑year commitments
  • Evolve sponsorship pricing and packaging based on client needs and event performance
  • Act as the main commercial partner to the events team on strategy, launch and positioning
  • Ensure accurate CRM usage for client communication, pipeline management and forecasting
  • Join key client meetings, model best‑practice consultative selling and support major deals
  • Oversee post‑event sponsor and internal debriefs, translating insights into upsell and rebook opportunities

Requirements

  • 5+ years’ B2B sales experience, with strong exposure to event sponsorship and/or media solutions
  • Proven track record growing Tier 1 / enterprise accounts (ideally in financial services, insurance or related B2B sectors)
  • Experience leading or mentoring salespeople, including 1:1s, coaching and individual development
  • Comfortable owning a team number, running structured rebook programs and driving KPI‑led performance
  • Consultative, solutions‑led seller, confident tailoring packages and pricing to client and event outcomes
  • Curious, data‑driven and keen to leverage AI and modern tools to lift team performance
Benefits
  • Flexible hybrid working (2 days per week in our vibrant downtown Toronto office)
  • Paid volunteer leave
  • Additional leave with tenure
  • Recognition programs (awards, vouchers, travel incentives)
  • Travel Orange- work from another location worldwide for up to 12 weeks of the year
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
B2B salesevent sponsorshipmedia solutionsconsultative sellingKPI managementpricing strategyrebook programsrevenue growthmarket share growthaccount management
Soft Skills
leadershipcoachingteam developmentcommunicationstrategic thinkingdata-driven decision makingcuriosityclient relationship managementconsultative approachperformance management