Kaseware

Events

• Develops detailed event plans, timelines, and budgets, ensuring adherence to allocated resources
• Builds and maintains relationships with key vendors, partners, and industry associations to partner on webinars and conferences
• Coordinates all event logistics, such as venue selection, contract negotiation, vendor management, booth preparation, on-site support, and attendee registration
• Collaborates with internal stakeholders (leadership, product, sales, marketing) to identify key topics, secure speakers, and develop compelling content for webinars and event sessions
• Partners with others on the marketing team to create visually appealing email templates, website pages, creative assets, and printed materials for all events and webinars
• Builds an effective event marketing plan for each event including social posts and emails before, during, and after the event
• Sets goals and reports on event performance including event attendance, leads generated, and online registration conversions and provides feedback to the broader marketing team and stakeholders on event success
• Attends and plays an active role in every virtual event and most live events
• Assists and supports the sales and account team to plan, coordinate, and execute successful meetings while at events
• Builds and maintains relationships with key vendors, partners, and industry associations to partner on webinars and conferences
• Manages the ordering and shipment of swag, prints, booth and event materials (such as monitor, banners, table cloths, etc…)
• Assists onsite at meetings and events with various assigned tasks including, but not limited to: transportation, signage, booth set up and take down, entertainment, food and drink, decor, A/V, etc

Event Marketing Specialist