Karo Healthcare

Brand Manager – Foot Health

Karo Healthcare

full-time

Posted on:

Location Type: Hybrid

Location: Maidenhead • 🇬🇧 United Kingdom

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Job Level

JuniorMid-Level

About the role

  • Act as the consumer champion, translating insights into winning brand strategies
  • Own and execute the local brand strategy, including full P&L and marketing mix responsibility
  • Manage and optimize the brand portfolio to drive profitable growth
  • Lead innovation projects end-to-end: from insight input to launch and post-launch performance
  • Drive annual brand planning and activation, including budget ownership
  • Translate brand strategy into customer and shopper marketing plans that convert at point of purchase
  • Orchestrate a best-in-class omni-channel brand experience, online and offline
  • Accelerate eCommerce performance through digital shelf optimization and online visibility
  • Deliver consumer, HCP, media, and content campaigns with strong digital and social focus
  • Manage PR, influencer, and media agencies, ensuring integrated execution
  • Track performance, optimize spend, and maximize ROI across campaigns

Requirements

  • University degree in Marketing, Business, or similar
  • 2–3 years’ experience in brand marketing, ideally within FMCG or fast-paced environments
  • Strong interest or experience in digital marketing, media, and eCommerce
  • Commercial mindset with the ability to manage budgets and performance metrics
  • Comfortable working hands-on, autonomously, and with pace in an agile setup
  • Strong communication skills and ability to influence multiple stakeholders
  • Motivated by purpose-driven brands and aligned with Karo’s values: Challenge, Act, Connect, Care
Benefits
  • Opportunity to create, grow, and encourage
  • Apart from a competitive salary pack, there are lots of growth opportunities to meet your personal ambitions
  • Flexible schedule, hybrid model with the primary work place in the office, and life-work balance
  • Responsibility for exciting and challenging projects that have a direct, visible impact on our customers and the industry
  • Very positive work environment in a dynamic, international, and motivated team
  • Start-up spirit while being a part of the large international organization with strong values

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
brand strategyP&L managementmarketing mixdigital marketingeCommercecampaign performance trackingbudget managementconsumer insightsomni-channel marketingdigital shelf optimization
Soft skills
communication skillsinfluencing stakeholdersautonomous workagile mindsetcommercial mindsetpurpose-driven motivationleadershipcollaborationstrategic thinkingproblem-solving
Certifications
University degree in MarketingUniversity degree in Business