KARL STORZ

Principal Marketing Manager, Video Operations

KARL STORZ

full-time

Posted on:

Location Type: Hybrid

Location: Auburn • Massachusetts • United States

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Salary

💰 $111,200 - $169,900 per year

Job Level

Lead

About the role

  • Own all aspects of demos and clinical evaluations, including volume, customer experience, operational quality, and conversion win rate.
  • Develop and execute strategies to drive year-over-year evaluation growth and competitive market share.
  • Design programs, tools, and collateral that improve evaluation effectiveness and sales outcomes.
  • Monitor customer feedback, competitive activity, and performance metrics; translate insights into continuous improvement initiatives.
  • Serve as the internal expert on best-in-class evaluation execution.
  • Develop and deliver sales training programs that enable field teams to lead high-impact evaluations.
  • Support targeted field evaluations to reinforce best practices and maintain hands-on expertise.
  • Create selling tools and customer-facing materials aligned with evaluation strategy.
  • Lead evaluation planning for new product launches, including logistics, inventory planning, and training readiness.
  • Partner cross-functionally with Product Management, Operations, Regulatory, Clinical, Quality, Medical Affairs, Legal, and Customer Support to ensure seamless commercialization.
  • Collaborate with demand planning and samples teams to forecast inventory needs.
  • Partner with Technical Services and samples teams to improve evaluation logistics, equipment quality, and process efficiency.
  • Manage marketing budgets and ensure strong ROI.
  • Build strong partnerships with regional sales leadership to drive regional evaluation growth.
  • Develop dashboards, scorecards, and reporting to communicate performance, trends, and business impact to leadership.
  • Act as a brand ambassador for the Image 1 platform, ensuring consistent messaging and positioning.
  • Establish and maintain relationships with Key Opinion Leaders nationwide.
  • Mentor and guide junior team members; lead through influence and expertise.
  • Independently manage labs, conventions, and customer-facing events, reporting outcomes and follow-up actions.

Requirements

  • Required Bachelor’s degree.
  • 7–9 years of medical sales and/or marketing experience (minimum 3 years in marketing).
  • Medical device marketing or product management experience; MIS experience required.
  • Experience working with third-party manufacturers and agencies.
  • Strong analytical, project management, and cross-functional leadership skills.
  • Proficiency in Microsoft Office; SAP experience required.
  • Exceptional communication, presentation, and influencing skills.
  • Proven ability to operate independently in a fast-paced, result-driven environment.
  • Preferred 15+ years of experience in medical device or healthcare marketing.
  • Experience leading demo, evaluation, or customer experience programs.
  • Background in operational and logistical management of evaluation programs.
  • MBA preferred.
Benefits
  • Medical / Dental / Vision including a state-of-the-art wellness program and pet insurance, too!
  • 3 weeks vacation, 11 holidays plus paid sick time
  • Up to 8 weeks of 100% paid company parental leave; includes maternal/ paternal leave, adoption, and fostering of a child.
  • 401(k) retirement savings plan providing a match of 60% of the employee’s first 6% contribution (up to IRS limits)
  • Section 125 Flexible Spending Accounts
  • Life, STD, LTD & LTC Insurance
  • We prepay your tuition up to $5,250 per year! - Tuition pre-imbursement
  • Fitness reimbursement of up to $200 annually
  • And much more!
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
medical salesmarketingmedical device marketingproduct managementproject managementevaluation programsoperational managementlogistical managementdata analysisdashboard reporting
Soft Skills
analytical skillscross-functional leadershipcommunication skillspresentation skillsinfluencing skillsmentoringindependent operationcustomer experience focuscollaborationstrategic thinking
Certifications
Bachelor's degreeMBA