
Strategy and Growth Manager
Karis Marketing e Inteligência de Mercado
full-time
Posted on:
Location Type: Remote
Location: Brazil
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About the role
- Manage a multidisciplinary team (content, design, media, SEO), organizing priorities with clarity, timelines, and delivery quality, keeping the client at the center.
- Create and execute end-to-end digital marketing strategies in Brazil and the United States, serving both local and digital businesses (B2B and B2C).
- Develop launch plans (infoproducts) and perpetual funnels.
- Conduct in-depth persona and competitor research.
- Implement, configure and optimize sales ecosystems: CRMs (HubSpot, RD Station, Kommo and others) integrated with automation tools.
- Design conversion flows for cold audiences, focusing on aggressive sales results.
- Integrate content strategy, technical SEO and copywriting to build authority and capture leads, growing lists and audiences from scratch.
- Attend client meetings and lead the strategic aspects of deliverables with a consultative approach, performance focus, and continuous diagnostics with a Growth Hacking mindset.
- Work strategically and technically on high-performance campaigns (Google, Meta, LinkedIn) for Karis and clients, with a real focus on ROI/ROAS and CAC reduction.
- Perform strategic campaign diagnostics with a Growth Hacking perspective, proposing improvements based on data and real results.
Requirements
- Proven end-to-end technical SEO experience (keyword research, architecture, on-page, link building and measurable performance via Search Console).
- Tangible results with campaigns targeting cold audiences (extracted or purchased lists), including copy, funnel, nurturing and conversion.
- Proficiency in Sales Navigator, Dux-Soup and LinkedIn automations.
- Hands-on experience implementing, automating and operating CRMs (HubSpot, RD Station or similar), structuring stages and integrating with sales teams.
- Proven track record of building audiences and generating leads from zero.
- Technical and analytical mastery of Google Ads (Search, Display, Remarketing, Conversion) and Meta Ads, with the ability to diagnose and recommend optimizations.
- Experience managing performance-critical client accounts with real targets and daily monitoring of results.
- Fluency in English.
Benefits
- Birthday day off
- Tenure bonus
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
digital marketing strategiestechnical SEOkeyword researchlink buildingsales ecosystemsconversion flowscampaign diagnosticsGoogle AdsMeta Adsaudience building
Soft Skills
team managementstrategic thinkingconsultative approachperformance focusgrowth hacking mindsetcommunicationorganizational skillsanalytical skillsclient relationship managementproblem-solving