Kadence

Marketing

• Define the marketing vision and annual plan; translate company goals into clear programs and targets
• Own the marketing forecast and contribution to pipeline/ARR with monthly reviews
• Hire, coach, and scale a high performing team across Performance/Growth, Content/Comms, Lifecycle and Events
• Sharpen Kadence’s category narrative and positioning across buyer personas (Workplace/Real Estate, IT, HR, Operations)
• Own kadence.co (conversion, messaging, SEO, UX) and all brand storytelling
• Build and scale multi-channel demand engine (paid, organic/SEO, outbound email, content, ABM, webinars, events, community)
• Scale account-based programs for enterprise and partner with Sales on territory plans and event support
• Partner with Head of Growth on paid channels; iterate quickly on what works
• Run lifecycle and adoption programs to increase MFU, activation, expansion, and NDR
• Turn customers into advocates through references, case studies, reviews, and community
• Own the data stack and dashboards (funnel, attribution, CAC/LTV, payback, ROI, velocity) and work with RevOps for performance insights
• Maintain HubSpot alignment for airtight MQL→SQL→Opportunity handoffs

Vice President, Marketing

Product Designer

• An experienced Senior Designer with good taste, high standards and the ability to take ownership of features from concept to launch.
• Work independently on the design of complex features and product areas, driving clarity from ambiguity.
• Work across the full design lifecycle - from research, discovery, and wireframes to high-fidelity visuals and polished prototypes.
• Partner with product managers and engineers to translate customer insights into meaningful, high-impact product experiences.
• Own and deliver designs for features end-to-end, balancing user needs with technical feasibility and business goals.
• Contribute to and evolve our design system in Figma to ensure consistency and scalability.
• Help shape product strategy by bringing a design perspective to roadmap planning and prioritisation.
• Engage in regular design critique, feedback sessions, and cross-functional collaboration to raise the bar for quality and usability.
• Collaborate with the marketing team on visual assets, branding, and product storytelling where needed.
• Advocate for user experience and accessibility throughout the product development process.
• Design bespoke digital floorplans for clients based on real-world office layouts, ensuring they are accurate, intuitive, and compatible with our in-product space management tools.
• Champion design excellence and help foster a culture of thoughtful, inclusive, and user-first thinking across product and engineering.

Senior Product Designer

Digital Marketing

We’re looking for a results-driven Digital Marketing Manager to lead and execute our digital marketing efforts across paid media channels.
Manage campaigns across Google Ads and LinkedIn Ads, and play a crucial role in generating organic demand through Google SEO (and AIO) and fueling our revenue pipeline.
Plan, execute, and optimize B2B campaigns across Google Ads and LinkedIn Ads, while owning end-to-end campaign workflows from audience targeting and creative briefing to reporting.
Collaborate with design and content teams to develop compelling ad creatives and messaging tailored to each platform and funnel stage.
Continuously test ad copy, creatives, and targeting to maximize conversion and reduce CAC.
Identify and manage partnerships with publishers that target HR, People Ops, and workplace leadership audiences.
Coordinate placements in high-performing listicles, advertorials, and paid content hubs.
Optimize partner content to align with SEO (and AIO), brand voice, and CTA objectives.
Track and report on partner performance and ROI of each placement.
Monitor campaign performance and lead quality using tools like Google Analytics, HubSpot, and LinkedIn Campaign Manager.
Report on key performance metrics weekly, apply insights to refine channel mix, budget allocation, and creative strategy.

Digital Marketing Manager

Customer Support

• Email Monitoring – Monitor support inboxes for customer feedback, product questions, and troubleshooting requests. Ensure timely, accurate, and professional responses.
• Customer Communication – Answer incoming calls, providing assistance and resolving issues courteously and effectively.
• Bug Ticket Creation – Create detailed bug reports in JIRA based on customer issues, collaborate with engineering on priorities, and communicate clear timelines to customers.
• Professional Services Coordination – Work closely with the design team on service requests, ensuring customer requirements are captured and delivered accurately.
• Support Documentation – Assist in creating and updating customer support documentation to keep it current and easy to understand.
• Escalation Management – Serve as the liaison for high-priority or at-risk accounts, ensuring timely resolution and follow-up.
• Support Process Optimization –Suggest and implement improvements to ticket handling workflows, SLAs, and escalation paths.
• Automation & Tooling – Identify opportunities to streamline repetitive tasks through automation in tools like Zendesk, HubSpot, or Intercom.
• Product Feedback Collection – Log recurring customer suggestions or frustrations, prioritizing them for the product team.

Vice President, Marketing

Senior Product Designer

Digital Marketing Manager

Customer Support Manager